As Featured In:
Webby
AdAge
HBR
WSJ
There is a reason the word "pervasive" is often used right alongside social media. For many of us, the social channels we use to connect with others for personal or professional reasons are a big part of every day. But how much is too much? How do we know that we might be taking our … Read more
In entrepreneurship courses around the world one of the first things that they teach you is to find a problem that your business can solve. We all have problems, so there should be plenty of inspiration. And no doubt, there are many successful businesses that start with this simple question in mind. But how often … Read more
One of the most popular forms of content creation today is interviews … but great interviews take a lot more than just coming up with a list of questions. The sad fact is, not everyone who creates interviews to post online is actually good at doing them. So you might wonder, what do the people … Read more
NOTE: This is an excerpt from Chapter 8 of my new book Likeonomics all about Timing, the 2nd principle of Likeonomics. I hope you enjoy it! In 1855, a Scottish clergyman named James Gall had an idea that should have changed every map ever created, but didn’t. It was four years before Charles Darwin would … Read more
NOTE FROM ROHIT: Likeonomics is now AVAILABLE – if you read my previous post and decided to wait to buy it because I asked you to, thank you!! Please purchase your copy of Likeonomics RIGHT NOW! About four months ago I was sitting at home during an unseasonably warm evening in late January. It was … Read more
I don't actually have a degree in Irish Poetry. I share this because recently at a few events I may have mistakenly mentioned that I did. See, I studied English literature at Emory University in the late 90s. While there, I took exactly two elective classes specifically on Irish literature and as most people who … Read more
The idea that Facebook causes jealousy isn't new. A study back in 2009 essentially demonstrated that romantic relationships were often suffering from jealousy induced by Facebook. The same study is still being referenced today. Unfortunately, there are a few signs that this is becoming a much bigger trend than something driven by the insecurity of … Read more
This weekend I found myself glued to a two hour piece of promotional television that I usually avoid desperately. The FOX network was having a special recap of their 25th Anniversary of producing entertainment programming. Amidst the 120 minute recap of over 140,000 hours of programming hosted by Ryan Seacrest (of course!) – there were … Read more
My life would be a lot easier if I loved case studies. After all, they are all around me. In our agency, we produce case studies for our most successful work. Clients share case studies of previous work or industry standards with us all the time. In the educational world case studies are plentiful, and … Read more
The last thing I expected to do as I headed down to Austin last week for the SXSW Interactive Festival was to see a film. As a marketer, the fact that SXSW is actually a huge Film and Music festival is a point that I have often easily forgotten. Amongst the sea of startups promoting … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.
In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
