12 2026 February
The Best and Worst of Super Bowl Advertising
Earlier this week I published my usual annual recap of the best and worst ads from the Super Bowl. In the days after I wrote that piece,...
Read Now21 2026 January
The Unexpected Problem With E-Bikes Might Start with the Name
The dangers of e-bikes are starting to get more attention. Crashes involving these bikes are more serious, have a higher likelihood of fatality and are...
Read Now05 2025 December
The 2025 Non-Obvious Holiday Gift Guide
Today we continue with my annual Non-Obvious Holiday Gift Guide, featuring a few products that caught my eye throughout the past year. 9. Lego Star...
Read Now03 2025 November
The Personal Exoskeletons Are Coming—Here’s What It Means
Nike just announced a groundbreaking new sneaker that includes an advanced exoskeleton to make walking and running easier. It’s essentially a bionic shoe. The upside...
Read Now09 2025 September
The Non-Obvious Book of the Week: Religion of Sports by Gotham Chopra
Last Thursday was the opening of the NFL season and a big deal in my house, as well as across America. After twenty years of...
Read Now28 2025 July
How AI Is Exposing the Idiocy of Influencer Marketing
Recently, an AI generated influencer went viral at Wimbledon. She wasn’t the first, but there was a firestorm of stories about how she is the...
Read Now07 2025 April
How NFL’s New 8k “Hawk Eye” Cameras Offer an Interesting Model for Truth and Verification
Rather than relying on chains and the human eye to measure whether teams have achieved a first down in NFL football games next season, the...
Read Now14 2025 February
The Super Bowl Halftime Show Went Over Many People’s Heads. Here’s What It Meant …
Recently it seems like stories about social media often center on the negative impact of various platforms making it easy to spread misinformation, fuel hate...
Read Now06 2024 November
Why Are Baseball Players Always Eating Something?
I watched a baseball game last night for the first time in a year. I know that exactly because the last time I sat through...
Read Now14 2024 October
The First Profession to Be Replaced by Robots Could Be … Sports Referees?
In theory, a robotic referee would never miss a call, show bias or be bribed. It would make decisions instantly and eliminate the sometimes-agonizing wait...
Read Now03 2024 October
The Surprising Appeal of the Lovable Loser
The Chicago White Sox are having a historically bad season. Like, a season that could be the worst in the history of baseball. It’s so...
Read Now09 2024 August
Best & Worst Marketing Ideas from the Paris 2024 Olympic Games
It’s time for another review of the best and worst of the Olympic Games marketing. This isn’t a complete list but some of my initial...
Read Now08 2024 August
Four Entirely Predictable Olympic Stories That Happen Every Time
Anyone who follows the Olympics knows there are some media narratives that happen every four years and always turn out the same. There are myths and then...
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