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18 2025 July
7 Tips for Making Your Website Non-Obvious (and Interesting)
Updating a website is one of my least favorite things to do as an entrepreneur. It just takes so much time. But if you’ve ever...
Read Now17 2025 July
An Important Lesson About Youth Culture from the Smithsonian Folklife Festival
Every summer on the National Mall in DC the Smithsonian hosts their Folklife Festival. Typically, the weekend-long event brings craftspeople from around the world to...
Read Now16 2025 July
Researchers Are Now Hiding Prompts in Papers to Guarantee Good AI Reviews
Research papers from a variety of academics published in multiple journals were found to contain prompts hidden in white text instructing AI reviewer tools with...
Read Now15 2025 July
The Non-Obvious Book of the Week: Afrofuturism by Kevin M. Strait and Kinshasha Holman Conwill
“There are Black people in the future.” That’s the brilliant reminder on the back cover of this book I recall reading and selecting for our...
Read Now14 2025 July
Why Taste May Be the Ultimate Irreplaceable Human Commodity
In a world where AI seemingly can make more and more decisions for us, is taste the real commodity that will survive? That’s the premise...
Read Now11 2025 July
Season 5 of the Non-Obvious Show Podcast Is Now Live!
Over the past six months I’ve been recording conversations with people whose books and body of work I find most fascinating. Earlier this week I’m...
Read Now10 2025 July
Copenhagen’s Adult Park Offers Rare Child-Free Green Spaces
On UNICEF’s latest list of the best countries for children, Denmark came in second place. Copenhagen as a city is known for being kid-friendly, scoring...
Read Now09 2025 July
How Carnival Cruise Killed Their Loyalty Program … And What Happens Next
In mid-June, Carnival Cruise Lines launched what may be the most shocking (and potentially destructive) experiment in the history of loyalty programs. They essentially announced...
Read Now08 2025 July
The Non-Obvious Book of the Week: Generations by Jean M. Twenge
If there was ever a book that could demystify and explain the differences between these generational labels we assign to one another, this is it....
Read Now07 2025 July
Is “Sludge” a Real Customer Service Tactic to Avoid Irate Customers?
There is a term in Cass R. Sunstein and Richard H. Thaler’s book Nudge, first published in 2008, that introduces the idea of sludge–“tortuous administrative demands,...
Read Now04 2025 July
The Talking Statues of Versailles
When my kids were younger (and probably today too!) one of our favorite family movies was Night at the Museum. The idea of museums coming...
Read Now03 2025 July
Digg, the Internet’s Favorite Defunct Brand Is Coming Back
If you were around for the early days of the Internet, you might remember Digg. It was a collection of interesting stories that was so...
Read Now02 2025 July
How Technology Is Changing the Way Perfume Gets Made
As AI enters perfumery, are we expanding access to beauty — or automating the soul out of it?” This is the provocative question asked in...
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