Blog - Rohit Bhargava

The Non-Obvious Insights Blog. Non-Obvious Insights

Dedicated To Helping Readers
Be More Interesting Since 2004.

As Featured In:

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WSJ

Oct 23

Student Caught Using AI, So His Parents Sued School. This is Why It Matters …

“Parents sue school after son gets punished for using AI on class project.” That’s the short summary of a story trending this week about Massachusetts-based Jennifer...

Sep 19

How the Black List Changed Hollywood, and Might Change Publishing Too

Sep 18

How the Japanese Anime Series One Piece Became One of the Biggest Entertainment Franchises in The World

Sep 17

This Yogurt Brand Will Pay You $1000 To Stay Off Social Media Until After the Election Is Over

Sep 16

This London-based Pharmacy Prescribes Poetry as Treatment

Sep 13

The Non-Obvious Book of the Week: STFU – The Power of Keeping Your Mouth Shut in An Endlessly Noisy World, by Dan Lyons

Sep 12

How To Get Hated by AI … and How to Get Someone to Fix It

Sep 11

The New Kids Book That Can Only Be Read While Outside Thanks to Sun-Activated Ink

Sep 10

The Non-Obvious Book of the Week:

Sep 09

3 Insights About the Future of Alcohol

Sep 06

Save the World. Eat More Lionfish and Green Crabs.

Sep 05

Why I Paid Human Musicians + Artists to Create the Sonic Identity for My Podcast

Sep 04

Why Branded Reselling Platforms That Allow Customers to Sell Old Products to Each Other May Be Better Than Ebay

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Coming Soon: My New Book

Non-Obvious Thinking is my upcoming book about the 4 secrets of becoming a non-obvious thinker - coming 10/01!

Download Excerpt

About Rohit

Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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