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The Non-Obvious Insights Blog.

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Since 2004.

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America's smart highway

A First Look at America’s Smartest Highway

government

Too Little Government

Man of the world

A Man of the World: My Life at National Geographic by Gilbert M. Grosvenor

Chick-fil-A-Launches-Summer-Camp-For-Young-Kids

Chick-fil-A Launches Summer Camp for Young Kids: Is It Smart or Evil?

7879 jewelry

How 7879 Is Transforming the Jewelry Resale Market

Neurolink May Create A Generation of Gamers With Superhuman Reflexes 900x600

Neuralink May Create a Generation of Gamers with Superhuman Reflexes

Want-To-Understand-How-AI-Could-Transform-Our-World-900x600-1

Want To Understand How AI Could Transform Our World? Read More Philosophy.

Memorization

Moonwalking With Einstein: The Art and Science of Remembering Everything

Oslo's Unexpected Tourism Campaign Tells Travelers Why They Shouldn't Visit

Oslo’s Unexpected Tourism Campaign Tells Travelers Why They Shouldn’t Visit

Spaghettios and the Curious Histories of Snack Foods

SpaghettiOs and the Curious Histories of Snack Foods

Marubo tribe _media blacklist

Do We All Need a Media Blacklist?

The Next Generation of Political Polling Is Asking AI To Simulate Human Voters

The Next Generation of Political Polling Is Asking AI to Simulate Human Voters

Coming Soon: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my upcoming book about the 4 secrets of becoming a non-obvious thinker - coming 09/24!

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

Is Katy Perry Holding Empowered Women Back, Or Are We Missing the Joke?

This Journalist Tried to Make a New Friend in 30 Days and It Went … Badly

Welcome to a Future Where Food Is Made from Thin Air

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The Non-Obvious Insights Newsletter
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Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.

About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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