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The Non-Obvious Insights Blog.

Dedicated To Helping Readers
Be More Interesting Since 2004.

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Oct 23

Student Caught Using AI, So His Parents Sued School. This is Why It Matters …

“Parents sue school after son gets punished for using AI on class project.” That’s the short summary of a story trending this week about Massachusetts-based Jennifer...
Read More about Student Caught Using AI, So His Parents Sued School. This is Why It Matters …

More Posts

Layoff
Sep 03

The One Time When Everyone Lies on Social Media: After Getting Laid Off

Influencers at DNC
Sep 02

UPDATE: Behind the Scenes of Influencers at the DNC Convention

NOBW Technoableism
Aug 30

The Non-Obvious Book of the Week: Against Technoableism by Ashley Shew

In a World of Digital Silence, What Should Anything Sound Like
Aug 29

In a World of Digital Silence, What Should Anything Sound Like?

What the Democrats Are Getting Wrong About Media at the Convention
Aug 28

What the Democrats Got Wrong About Media at the Convention

NOBW_-_Ultralearning
Aug 27

The Non-Obvious Book of the Week: Ultralearning by Scott H. Young

How Crocs Is Taking a Page From LEGO’s Marketing Playbook
Aug 26

How Crocs Is Taking a Page from LEGO’s Marketing Playbook

Best & Worst Marketing Ideas From the Paris 2024 Olympic Games
Aug 09

Best & Worst Marketing Ideas from the Paris 2024 Olympic Games

Four Entirely Predictable Olympic Stories That Happen Every Time
Aug 08

Four Entirely Predictable Olympic Stories That Happen Every Time

Women’s Athletics Are A Big Story At Paris 2024 … But Equality Remains a Challenge
Aug 07

Women’s Athletics Are a Big Story at Paris 2024 … But Equality Remains a Challenge

Parisian Charm School
Aug 06

The Non-Obvious Book of the Week: Parisian Charm School by Jamie Cat Callan

The Best Part of the Olympics You Don’t Get To See … Country Houses
Aug 05

The Best Part of the Olympics You Don’t Get to See … Country Houses

Coming Soon: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my upcoming book about the 4 secrets of becoming a non-obvious thinker - coming 10/01!

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

Student Caught Using AI, So His Parents Sued School. This is Why It Matters …

October 23, 2024

The Non-Obvious Book of the Week: A Kids Book About Diwali by Chhavi Arya Bhargava

October 22, 2024

The Talking Pet Collar That Aims to Give Your Pet a Voice

October 21, 2024

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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