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World Population Will Decline Starting In 2064, Shifting the Current World Order

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How Ultra-Niche Phones Are Going Tiny, Rugged and Bringing Back Keyboards

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5 Virtual Presentation Lessons From Comic-Con

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Trader Joe’s and the Slow Death of Brand Personality

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How Researchers Trained and Created AI With Psycopathic Tendencies

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The Truth About Fox News: It Isn’t Fake.


5 Ways To Conquer Zoom Fatigue


How Afrofuturists Think Different and Why the Questions They Ask Matter

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The Non-Obvious Insights Show – Episode #226

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Human Fooseball, Walmart’s Virtual Summer Camp and a Smart Mask That Translates Languages | Non-Obvious Insights #225

Non-Obvious Insights Show - 223

The $0 Box Office Hit, a Virtual Summit on Book Marketing and How To Explore a Buried City | Non-Obvious Insights #223

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What Boxed Mac & Cheese Can Teach You About Disruption and How One Brand Quietly Embraces Its Racist Name | Non-Obvious Insights #222

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Non-Obvious is my Wall Street Journal bestselling trend series about learning to use the power of curation to transform your business and predict the future.

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About Rohit


Rohit Bhargava is a trend curator, founder of the Non-Obvious Company, and the author of six best selling business books including the Wall Street Journal best seller Non-Obvious.

Recent Posts

Frederick Douglass and How Photos Will Shape Our Idea History In the Future

A Sadly Common Case Study In Leadership Failure

3 Marketing Lessons From The Minions Movie

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