The Non-Obvious Insights Blog. Non-Obvious Insights
The Non-Obvious Insights Blog.

Dedicated To Helping Readers
Be More Interesting Since 2004.

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Jul 26

Is Katy Perry Holding Empowered Women Back, Or Are We Missing the Joke?

There is a moment in Katy Perry's new video for "Woman's World" where she sticks a gas pump into her backside and turns the clock...
Read More about Is Katy Perry Holding Empowered Women Back, Or Are We Missing the Joke?

More Posts

How To Overhaul Presidential Debates_ Stop Pretending it's a Debate
May 22

How To Overhaul Presidential Debates? Stop Pretending it’s a Debate.

How Airbnb “Icons” Illustrate the Future of Immersive Entertainment
May 21

How Airbnb “Icons” Illustrate the Future of Immersive Entertainment

Should all Celebrities be Advocates
May 20

Should All Celebrities Be Advocates?

Momternships and How To Fight the “Motherhood Penalty”
May 17

Momternships and How to Fight the “Motherhood Penalty”

The True Story of How America Killed the Jalapeño Pepper
May 15

The True Story of How America Killed the Jalapeño Pepper

Imagining the Future Of Hip Hop and Art In 50 Years
May 14

Imagining the Future of Hip Hop and Art in 50 Years

The Most Idiotic Idea In America Is Getting Worse ... and No One Seems Ready To Change It
May 13

The Most Idiotic Idea in America Is Getting Worse … and No One Seems Ready to Change It

The Lost Emotion of Perfectly Colorized Old Black n White Photos
May 10

The Lost Emotion of “Perfectly Colorized” Old Black & White Photos

How Netflix Solves Content Overload with the Entertainment Industry's Best User Interface Design
May 09

How Netflix Solves Content Overload with the Entertainment Industry’s Best User Interface Design

AI energy impact
May 08

AI Startups Are Too Power Hungry, But Scientists Are Working on A Solution

Lessons from Daniel Radcliffe
May 07

Lessons From Daniel Radcliffe’s Journey to Leave Harry Potter Behind and Reinvent Himself

Reid Hoffman Interviews An AI Cloned Version Of Himself To See How Good It Really Is
May 06

Reid Hoffman Interviews an AI Cloned Version of Himself to See How Good It Really Is

Coming Soon: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my upcoming book about the 4 secrets of becoming a non-obvious thinker - coming 09/24!

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

Is Katy Perry Holding Empowered Women Back, Or Are We Missing the Joke?

July 26, 2024

This Journalist Tried to Make a New Friend in 30 Days and It Went … Badly

July 25, 2024

Welcome to a Future Where Food Is Made from Thin Air

July 24, 2024

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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