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How MindValley Is Building the Next TED (Only More Useful)

This morning I watched an amazing TED video of flying robots that can operate autonomously and collaborate with each other at the same time. It is exciting technology … just the kind of thing you would expect to come out of a TED event. As I write this, the video (and its big finish where … Read more

Likeonomics, Linsanity and Why The Oscars Really Matter

Jerry Weintraub, the producer of Ocean's Eleven, has a dirty little secret. When he talks about getting the first of the Ocean's movies made in 1998, he admits it had very little to do with the script and everything to do with the first two people that he convinced to agree to being part of … Read more

2012 Edition: 15 Marketing and Business Trends That Matter

Let me tell you a little secret.  I look forward to putting together an annual trend report the same way that some people look forward to having Turkey for Thanksgiving dinner. I realize that may sound a bit strange, but ever since I did my first trend recap last year I was hooked.  This year, … Read more

Survive The Modern Believability Crisis: Be Meaningful

Last year when I spoke at a TEDx conference on reinventing marketing, I asked what I thought at the time was a relatively innocent question: "how many people in the audience feel that marketing is adding something positive to the world around them?" Of the few hands that went up, the majority came from people … Read more

What Steve Jobs Really Gave Us

A few weeks ago I was asked an interesting question about what inspires me.  As I thought about my answer, I realized that for me it isn't a person but rather an action that I find most inspirational.  The people around the world who have an idea and decide to do something about it deserve … Read more

Facebook, Cauliflower And How Liking Anything Just Became Important Again

I actively hate cauliflower. In marketing terms, you could call me a brand dectractor … as I am generally pretty vocal about my dislike of the sweat-sock-smelling-mush-flavored vegetable. Hate is often extreme like that, and most of us believe passionately in what we dislike. What we "like" on the other hand, has been getting devalued … Read more

How Oprah Became Oprah (And What It Should Teach You About Marketing)

In 1986, there were certain rules of television that pretty much everyone followed. You expected news anchors to be buttoned up and serious when presenting the evening news. Television programs (as they often still do) presented a distorted view of reality that only slightly resembled real life, but still allowed you to escape into other … Read more

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#1 WSJ & USAToday Bestselling Author

Rohit is the author of 8 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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