As Featured In:
AdAge
HBR
WSJ
Exactly fifty years ago, noted futurist Alvin Toffler wrote one of the most widely read books about the future called Future Shock. It was a legendary work, and the inspiration for the team at the Abundant Future Institute to seek out 50 top futurists to each contribute a chapter to a book celebrating Toffler’s vision and … Read more
Earlier this week I sent the 200th edition of my weekly Non-Obvious Insights email and my book Non-Obvious Megatrends just launched on Tuesday so there is lots happening this week! Thank you to everyone who has already bought the book and shared their review. Last night I found out with hit #1 in about fifteen categories on … Read more
For the past ten years I have gone through an annual ritual of publishing a book about trends that describe our shifting culture and business environment. Over the past decade, my team and I have identified and written about well over 100 trends covering everything from the rise of the #metoo movement (a trend we … Read more
Every year my team and I read and review hundreds of books in the process of curating ideas to incorporate in our annual list of trends. Beyond using those books to inspire how we see the world, we also select our favorites each year to feature as part of the Non-Obvious Book Awards program. For … Read more
I have often resisted describing myself as a futurist. To me, a futurist was someone who offered an ambitious prediction of the far future — usually focusing on things like energy produced by bio luminescent bacteria or 3D printed houses. Instead, I have spent close to the past decade predicting the near future. Every year, … Read more
To combat the loneliness that often comes with aging and living alone, a UK based retirement home created a festival to allow senior citizens to connect with millennials by asking them to teach a “heritage skill.” The resulting “Grandfest” (as the two month event is being called) aims to celebrate the abilities of older people … Read more
Are you a member of the media? Visit our media kit to download a trend summary and more information about requesting an interview with Rohit >> This week I launched the seventh edition of my annual trend report featuring all of my research from throughout the year on trends. Many of you have already picked … Read more
If you believe the typical trend declarations for 2014 – this is going to be the year of big data, wearable devices, and ubiquitous tablets. These are the facts we have heard over the past two months presented as big insights for the coming year. There are only a few problems with these so called … Read more
Empowerment. Technology. Innovation. ePatients. These are just some of the buzzwords being frequently used in global discussions about healthcare. Every day there are new media reports about the failures and successes of those leading and shaping healthcare industry. Meanwhile, people battling illness are having deeply personal and unique experiences — far removed from the public … Read more
Every year there seems to be another Admeter/Adbowl/Adrank type of contest that lets anyone register and vote for their favourite ads. Sure it’s nice when everyone has an opinion, but as any designer will tell you – opinions are like butts … everyone has one, but usually they stink. If you’re reading this, though, you … Read more
Non-Obvious is my Wall Street Journal bestselling trend series about learning to use the power of curation to transform your business and predict the future.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company, and the author of six best selling business books including the Wall Street Journal best seller Non-Obvious.
Rohit Bhargava is on a mission to inspire more non-obvious thinking in the world. He is the #1 Wall Street Journal and USA Today bestselling author of eight books and is widely considered one of the most entertaining and original speakers on disruption, trends and marketing in the world.
Rohit has been invited to keynote events in 32 countries … and over the past year, given more than 100 virtual talks from his home studio. He previously spent 15 years as a marketing strategist at Ogilvy and Leo Burnett and also teaches marketing and storytelling as an adjunct professor at Georgetown University.
He loves the Olympics, actively hates cauliflower and is a proud dad of boys.
For more than a decade, Rohit Bhargava has been inspiring audiences at NASA, Disney, Schwab, Microsoft, SXSW, Coca-Cola and hundreds of other clients with his signature non-obvious keynote presentations. He is a master at weaving recent stories into his talks in a way that helps audiences better understand the world today, while also preparing to lead the future.
Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.
Rohit is the author of 8 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
