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In a league often defined by greed, with unscrupulous owners who are sometimes hated by their entire fan populations (like Daniel Snyder of the Redskins), it may come as a surprise that there are some who do care about more than the bottom line. Instead of requiring vendors to buy expensive sponsorships and then subsidize them with … Read more
Millennials are being blamed for the recent woes of casual dining restaurants like Buffalo Wild Wings and Applebees and even more established brands like Harley Davidson – but is that really fair? This article looks at some of the reasons why the revered motorcycle brand may be suffering and whether the brand is actually failing to appeal … Read more
Five years ago, Devon Akmon, director of the Arab American National Museum in Dearborn, Michigan was inspired by a food tour experience to create something similar to help outsiders understand the Arab culture through food. His program called Yalla Eats! has been running since then and offers a chance to get something anyone who has ever shopped … Read more
Despite their recent troubles and exit of embattled CEO Travis Kalanick – the rise of Uber is one of the undeniable success stories from Silicon Valley. This week co-founder Garrett Camp shared the original Uber pitch deck from when the company was just a concept seeking funding. Although it is just 25 poorly designed, the … Read more
Rather than wearing your emotions on your sleeve, a new product called the Hyperface lets you wear them on your face. The idea from London-based designer Eun Kyung Shin is to use a visor-like headset to create a new visual method for communications where we could understand each other more deeply without depending on emotional … Read more
Apparently the shift towards swear words in book titles and content has not gone unnoticed by researchers. As Cory Doctorow notes in this article: “books are getting swearier and [researchers concluded] that this is a bellwether for a growth in the value of individualism.” I have definitely noticed this shift in non-fiction books (The Subtle … Read more
For a crash course in figuring out what is real and what isn’t online, who better to turn to than a YouTuber who has built a reputation out of debunking viral videos and showing what techniques they have used. While you could go frame by frame to see the tricks, the more useful conclusion from … Read more
Though most people still think of Nokia as a cell phone maker, that unit of their business was sold off to Microsoft years ago and the brand has slowly been focusing its attention elsewhere. Now the brand wants to build its reputation around digital wellness and VR. Yet changing this type of long held perception … Read more
The world is angry and people are holding on to plenty of rage … so it’s perhaps no surprise that “Anger Rooms” are taking off. The reason why is perfectly summed up in this quote from the founder of one of them: “I think that part of what’s going on here is that breaking stuff … Read more
After years of pushback, some people think that esports may be on the verge of recognition as a “real” sport – courtesy of the International Olympic Committee.
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
