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Rohit Bhargava 
We are tired of Zoom. It’s not just Zoom, but the idea of being on video all day that is straining our relationship with the same video technology that once seemed like it might offer us a salvation from the isolation of working remotely. The fatigue is predictable, and growing. There are also some several … Read more
“Futurists labor over questions about the nature of Android consciousness and empathy. Afrofuturists ask how race might be wired into Android consciousness and whether the android world might be as divided as ours is.” I admit, before reading this article on Afrofuturism from WIRED, I hadn’t considered some of these questions related to the future — … Read more
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This week has been short on sleep but I’m definitely coming off a high after our amazing Virtual Summit on Book Marketing yesterday. If you’re one of the more than 800 people who registered there and are getting this weekly email for the first time – welcome! I’ll be sharing the most fascinating stories of … Read more
For the past few weeks, I’ve been recording a series of interviews with some of the most successful people in the world of publishing. On July 8th, I will be hosting my own Non-Obvious Virtual Summit on Book Marketing entirely for FREE (see more details below). Register for the Virtual Summit NOW >> Aside from the summit, … Read more
This week’s stories include the reimagining of some racist logos from the past, the emerging field of digital nutrition, the dangers of Facebook Groups and what the popularity of boxed mac & cheese can teach us about disruption today and what it may mean for our long-term future. For longtime readers of this email, I … Read more
To understand the world, most of us rely on news media. The problem is, it’s hard to know what to trust. It’s an issue that we often hear described as “fake news,” but the real issue may be what we call “news” in the first place. Read this story and all the others from my … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - released 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
