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I am a big fan of tagging as a way to organize content, save my bookmarks on del.icio.us, and optimize content for consumption on social media sites. Yet I have also written before about the inherent difficulties of tagging (suggesting that a TagWiki might be the solution). The biggest issue is that multiple people can … Read more
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz At the extremely well attended M-Squared marketing event at the Golden Gate Club in San Francisco yesterday there was a series of extremely strong speakers on hand to discuss the future of marketing from many different angles. … Read more
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz A quick look at any marketing industry publication over the last few weeks will yield more than a few examples of how authors and publishers are getting smarter about marketing. As more and more outlets compete for … Read more
After the first day of the Search Insider Summit I had the chance to listen to some forward thinking minds in the world of search and spend some time chatting with many peers about the state of search in the marketing mix and how they see this world evolving. After this first day of the … Read more
One of the most popular portal sites today started with a list of Jerry Yang’s favourite sites. As Jerry grew his directory of sites into the megaportal of Yahoo – he also gave birth to an idea that was copied across the Internet. Then Google came along and Yahoo’s directory suddenly became a tool for … Read more
As more and more content gets posted online by organizations and individuals, the barriers to finding the content that truly matters are getting higher. Search algorithms are valuable for helping to sort through this information, but unfortunately the automated approach can only go so far and falls short when it comes to less well recognized … Read more
Ten years ago, a good domain name was the most important thing in the world. Companies bid millions of dollars to get the right domain name, legal battles ensued over who should rightfully own a domain, and registering the right domain name was usually the first step in launching a company, campaign or new tagline. … Read more
Thanks to all for their patience while I pulled together this week’s Carnival of Marketing over the holiday weekend (in the US). The posts from this week range from new great content online, such as TEDTalks, to new ideas like the Earthboards or marketing in SecondLife, to highlighting several posts from newer blogs out there … Read more
When I give presentations to Social Marketing folks, one of my favourite statistics is this interesting point: In the aftermath of Hurricanes Katrina and Rita, 13 million Americans made donations to relief efforts online and 7 million set up their own hurricane relief efforts using the internet. (Pew Internet) Think about that for a second. … Read more
Wikimapia is one of the most recent mashups with Google maps getting a lot of love on del.icio.us lately. The site is a global effort to get people to describe the places they live in the same way that Wikipedia has become a global encyclopedia of knowledge on nearly every topic in the world. The … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
