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One Hour No Power Campaign – And Other Ways to Save The World

I love a good grassroots campaign to change the world – and usually I do all I can to help these causes when I find them.  The latest one that’s caught my attention is the "One Hour No Power" campaign which is asking everyone today at midday in your local time to forego using all … Read more

The Complete Guide to Short Term Blogging

One of the most challenging aspects of blogging that hold many companies and individuals back from jumping into starting their own blog is the ongoing commitment that blogs often require.  Creating a blog and posting frequently for a month – and then letting it slowly die is sadly common for corporate blogging initiatives.  Clearly starting … Read more

Rebranding And Announcing A New Book Deal

This blog quietly turned two years old about two weeks ago – and though it was tempting to do a post just about that, there was a good reason for waiting.  Today I have two announcements – one relatively small and one relatively big.  The first small one, is that I have rebranded this blog … Read more

Participating in the Art of Online Communities Seminar

Later today I will be participating in an online seminar focused on offering some insights and lessons on what it takes to create a successful community for business purposes.  What’s most interesting about this seminar is that there is a very wide range of audiences registered to attend online, including financial companies, consumer marketers, advertising … Read more

5 Ideas For Climate Response Without Big Spending

I am live at the Corporate Climate Response event and during the first panel – the participants shared many interesting lessons from their experiences in spearheading climate response initiatives at their own organisations. A key challenge for each was getting the buy-in at higher levels in these initiatives and the ongoing difficulty in securing capital … Read more

US Government Uses Blog Summit to Foster Discussion on Pandemic Flu

Consider this a fair warning – this week I will often be blogging about client work as I contribute to the Climate Response Blog.  As I head to London for that event, simultaneously our team has been spearheading a bold new initiative for the Department of Health and Human Services designed to engage bloggers in … Read more

Notes on the Vibe from Ad-Tech San Francisco

Despite the temptation to do some live blogging from the event yesterday, and the fact that I came away with notes on several sessions from the event – this is not another recap post.  I love those posts and there have been several good ones, including one of our panel as well.  The most interesting … Read more

Inside the Art of Brand Personality: A Preview of Ad-Tech Panel

Tomorrow I will be leading a fantastic panel of social media personalities talking about the art of creating and fostering a brand personality through social media.  As I have shared before, I am extremely excited about this session and in particular about learning from the panelists who are participating about how they have managed to … Read more

A Few Non-boring Ways to Use Twitter For Marketing

Since around the time of SxSW and perhaps earlier, the buzz on Twitter has gone through the roof.  Collecting groups of text messages and emails from people cataloguing "what they are doing now" might seem like a colossal waste of time, but it has found a devoted following from bloggers and those actively engaged in … Read more

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#1 WSJ & USA Today Bestselling Author

Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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