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Rohit Who doesn’t love a good graduation speech? Usually they are full of great advice, wonderful hope and optimism, and more than one caution about expecting things to come too easily or focusing too much on money. One day, perhaps I will be important and old enough to give one of those speeches and offer some … Read more
This blog quietly turned two years old about two weeks ago – and though it was tempting to do a post just about that, there was a good reason for waiting. Today I have two announcements – one relatively small and one relatively big. The first small one, is that I have rebranded this blog … Read more
Later today I will be participating in an online seminar focused on offering some insights and lessons on what it takes to create a successful community for business purposes. What’s most interesting about this seminar is that there is a very wide range of audiences registered to attend online, including financial companies, consumer marketers, advertising … Read more
Launching a site quickly around an idea to claim a first mover advantage is rapidly becoming a mantra for new Web 2.0 startup sites. As new social networks and other types social media tools on websites pop up – many are simply exploring an idea quickly to see if it sticks, and aiming to put … Read more
During a session run by Tara Garnett from the Food Climate Research Network at the Corporate Climate Response Conference, she shared a wide range of interesting research that was likely difficult for most participants to absorb quickly enough (and extremely difficult to keep up with for blogging purposes!). Luckily, FCRN has a fantastic research archive … Read more
Yesterday during an afternoon session at the Corporate Climate Response event, Jack Groh, Environmental Manager at the NFL Environmental gave an engaging presentation about the NFL’s environmental policy. He may seem like an odd choice to speak at an event like this, and the National Football League may seem like an even odder choice to … Read more
In case you hadn’t heard – Ask.com has a new advertising campaign through their new partnership with Crispin, Porter & Bogusky (CP+B) focused on making a hero out of the algorithm. The idea behind the marketing strategy is described on their blog: If you get great search results, you don’t care why or how you … Read more
I am live at the Corporate Climate Response event and during the first panel – the participants shared many interesting lessons from their experiences in spearheading climate response initiatives at their own organisations. A key challenge for each was getting the buy-in at higher levels in these initiatives and the ongoing difficulty in securing capital … Read more
Consider this a fair warning – this week I will often be blogging about client work as I contribute to the Climate Response Blog. As I head to London for that event, simultaneously our team has been spearheading a bold new initiative for the Department of Health and Human Services designed to engage bloggers in … Read more
Starting on Tuesday of this week, I will be in London attending the Corporate Climate Response event put on as part of the Green Power Conference series. The 360 Digital Influence team has signed on as the official blogging and video blogging partner for the event, and as part of our involvement I will be … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
