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Advertising

240 posts

A Marketing Lesson From The Most Depressing Magazine Ever

A Marketing Lesson From The Most Depressing Magazine Ever

MARCH 7, 2012

The Best And Worst Of Super Bowl Marketing Strategy 2012

The Best And Worst Of Super Bowl Marketing Strategy 2012

FEBRUARY 6, 2012

FinnAir, Republic Day & Why Celebration Is The Best Marketing Strategy

FinnAir, Republic Day & Why Celebration Is The Best Marketing Strategy

JANUARY 26, 2012

Honda Masters The Art of Marketing Timing

Honda Masters The Art of Marketing Timing

JANUARY 23, 2012

Toyota Venza Reminds Us Of The Dangers Of Evangelism

Toyota Venza Reminds Us Of The Dangers Of Evangelism

JULY 26, 2011

How Levi's Rear View Girls Video Went Sneakily Viral

How Levi's Rear View Girls Video Went Sneakily Viral

FEBRUARY 26, 2011

How Advertising Saved Art, Pixar And (Maybe) Creativity

How Advertising Saved Art, Pixar And (Maybe) Creativity

FEBRUARY 21, 2011

The Best And Worst Of Super Bowl Marketing Strategy 2011

The Best And Worst Of Super Bowl Marketing Strategy 2011

FEBRUARY 7, 2011

Why TV Doesn't Matter For The Super Bowl Ripple Effect

Why TV Doesn't Matter For The Super Bowl Ripple Effect

FEBRUARY 6, 2011

Why The "Digital Death" Campaign Failed Despite Celebrity Support

Why The "Digital Death" Campaign Failed Despite Celebrity Support

DECEMBER 6, 2010

How Political Advertising Is Killing Marketing (And How To Fight Back)

How Political Advertising Is Killing Marketing (And How To Fight Back)

NOVEMBER 1, 2010

Why The "Old Spice Guy" Might Be The Perfect Branding Campaign

Why The "Old Spice Guy" Might Be The Perfect Branding Campaign

JULY 16, 2010

Why David Ogilvy Is Wrong About Dishonest Advertising

Why David Ogilvy Is Wrong About Dishonest Advertising

JULY 8, 2010

FIFA World Cup 2010 Marketing Roundup - 10 Marketing Lessons From South Africa

FIFA World Cup 2010 Marketing Roundup - 10 Marketing Lessons From South Africa

JULY 1, 2010

The New Model That Could Reinvent Social Media Endorsements

The New Model That Could Reinvent Social Media Endorsements

JUNE 24, 2010

Verizon Asks: Are We Really Friends With Our Friends?

Verizon Asks: Are We Really Friends With Our Friends?

MAY 26, 2010

An Inside Look At Kodak's New Fairly Priced Ink Campaign

An Inside Look At Kodak's New Fairly Priced Ink Campaign

MAY 4, 2010

The Emasculated Man, Super Bowl Ad Themes & 5 Best Strategic Ads

The Emasculated Man, Super Bowl Ad Themes & 5 Best Strategic Ads

FEBRUARY 8, 2010

Sealy Admits Reality: No One Gets 8 Hours Of Sleep

Sealy Admits Reality: No One Gets 8 Hours Of Sleep

DECEMBER 8, 2009

Blog Action Day: 10 Great Climate Change Marketing Campaigns

Blog Action Day: 10 Great Climate Change Marketing Campaigns

OCTOBER 15, 2009

Southwest vs. United: Why Authenticity Wins, Even In TV Advertising

Southwest vs. United: Why Authenticity Wins, Even In TV Advertising

OCTOBER 8, 2009

Burger King's School Of Endorsements

Burger King's School Of Endorsements

SEPTEMBER 17, 2009

Fighting UK Knife Crimes By Choosing Your Own Video Ending

Fighting UK Knife Crimes By Choosing Your Own Video Ending

AUGUST 11, 2009

6 Lessons From the Best Marketing Campaign Ever

6 Lessons From the Best Marketing Campaign Ever

JULY 13, 2009

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