18 2017 October
BBC Newscaster Realizes On Air That A Story Isn’t Newsworthy
In this short video of a BBC newscaster reporting about the “Royal Baby” announcement, you see a rare moment of truth where newsman Simon McCoy...
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02 2017 August
Trend Watch – The Rise Of Media Escapism
Is it ever ok to take a break from your outrage and the 24-hour news cycle? We all should hope so. Yet taking this kind...
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07 2017 April
Overrated Millennials And Why Brands Are Embracing Seniors Instead
Senior citizens now officially outnumber the young people in Taiwan, and there is a growing worldwide shift among brands to embrace older consumers instead of largely...
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23 2016 December
Hasbro Saves Families, Amazon’s Uber Idea, CES 2017 and Marketing Lessons From Hatchimals
Given it is the end of the year, this week’s stories include several holiday themes, including an inside look at the PR strategy behind Hatchimals,...
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09 2016 December
15 Non-Obvious Business Trends Shaping 2017 (Retail, Consumer, Tech, Marketing, and Media)
Are you a member of the media? Visit our media kit to download a trend summary and more information about requesting an interview with Rohit...
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18 2016 November
How Bernie Sanders Could Replace Trump, Nike’s Big Experiment and Why The Watch Industry Needs Women
The most hopeful news this week was the many new efforts to fight back against the disturbing rise of fake news sites and disreputable sources of...
Read Now01 2016 July
Intel Creates Drone Fireworks, Unilever Bans Sexist Ads and How To Spin Getting Fired
Fear dominated the headlines this week as “Brexit” cast a scary spotlight on everything from the future of globalization to the belief gap between the...
Read Now10 2016 June
4 Brilliant Exposés, The World’s Ugliest Color And Other Non-Obvious Insights
This week I was intrigued by a combination of fascinating new research and refreshingly honest exposés. The ANA published a controversial report on media rebates...
Read Now29 2016 April
Google’s Stealth Incubator, Buzzfeed’s Secret, Apple’s Woes And The Color Of The Year
My mind has been on startups and new ideas lately, as I spent most of this past week at Collision in New Orleans learning about...
Read Now26 2016 February
Whiny Millennials, Selfie Payments and Yelp Sells Its Data
This past week included the biggest event in mobile tech in Barcelona, the continuing #OscarsSoWhite drama about lack of diversity at the Academy Awards and our long...
Read Now19 2015 August
The Death Of Gender (And What It Means For Marketing)
There are plenty of signs that the way we have typically described gender may be dying before our very eyes. In Austria last year, the...
Read Now18 2014 November
Why Facebook’s War On Marketing Is A Good Thing
Facebook has brands worried … again. A recent article headline from Ad Age magazine summed up this concern perfectly, announcing that “Facebook Cuts Brands’ Reach...
Read Now20 2014 February
Why Most Trends Don’t Matter (And 15 New 2014 Trends That Do!)
If you believe the typical trend declarations for 2014 – this is going to be the year of big data, wearable devices, and ubiquitous tablets....
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