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SMO at the SixApart Business Blogging Seminar

Businessbloggingseminar On Monday, November 13th I will be presenting as part of a panel of several folks at the last Business Blogging Seminar of the year hosted by SixApart.  The event should be a great introduction to blogging for those unfamiliar, as well as a practical how-to event designed to help current bloggers maximize their traffic and optimize their blogs.  It should be a very educational event and I’m looking forward to learning from all the presenters, as well as sharing my thoughts about Social Media Optimization (SMO) and how it can be used to help promote your blog.

Below is the agenda of speakers and topics:

2:00 – 3:00 PM
Building Your Business with Blogs
Anil Dash | Chief Evangelist | SixApart

3:00 – 4:15 PM
Making the Most Out of Blogging

Business Track: (designed for Customers & Power Bloggers)
How to use a Blog to: market your business or communicate internally within your company.
–  Case Study: Clip ‘n Seal–Delivering a big impact with a little budget
DL Byron | Textura Design
–  RSS Tools: Managing information overload, pod casting tools and techniques, Feedburner

Technology Track: (designed for Developers, ProNet members and Personal Publishers)
Extend & customize the blog you have today and find out what is coming next.
– Technical Demos
– Integration Tips & Tricks
Byrne Reese | Manager MT | SixApart
David Jacobs | Principal | Apperceptive, LLC

4:15 PM – Break

4:30 – 5:00 PM    
Social Media Optimization: An Easy Guide to Promoting Your Blog
Rohit Bhargava | Vice President, Digital Influence | Ogilvy Public Relations Worldwide

5:00 – 5:30 PM
Closing Comments
Chris Alden | GM Movable Type

5:30 PM
Cocktails & Networking

The half-price special registration offer has been extended by SixApart through 11.06.06.  To register, click the image above or go here.  Hope to see you there!

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About Rohit

A keynote speaker on trends, innovation, marketing, storytelling and diversity.

Rohit Bhargava is on a mission to inspire more non-obvious thinking in the world. He is the #1 Wall Street Journal and USA Today bestselling author of eight books and is widely considered one of the most entertaining and original speakers on disruption, trends and marketing in the world.

Rohit has been invited to keynote events in 32 countries … and over the past year, given more than 100 virtual talks from his home studio. He previously spent 15 years as a marketing strategist at Ogilvy and Leo Burnett and also teaches marketing and storytelling as an adjunct professor at Georgetown University.

He loves the Olympics, actively hates cauliflower and is a proud dad of boys.

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#1 WSJ & USAToday Bestselling Author

Rohit is the author of 8 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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