Blog - Rohit Bhargava

The Non-Obvious Insights Blog. Non-Obvious Insights

Dedicated To Helping Readers
Be More Interesting Since 2004.

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Nov 22

The AI Granny Scambaiter Is Everything We Hope AI Might Become

The largest mobile operator in the UK clearly has a delicious sense of humor and a life-affirming grasp on the therapeutic benefits of schadenfreude. Especially...

Sep 16

This London-based Pharmacy Prescribes Poetry as Treatment

Sep 13

The Non-Obvious Book of the Week: STFU – The Power of Keeping Your Mouth Shut in An Endlessly Noisy World, by Dan Lyons

Sep 12

How To Get Hated by AI … and How to Get Someone to Fix It

Sep 11

The New Kids Book That Can Only Be Read While Outside Thanks to Sun-Activated Ink

Sep 10

The Non-Obvious Book of the Week:

Sep 09

3 Insights About the Future of Alcohol

Sep 06

Save the World. Eat More Lionfish and Green Crabs.

Sep 05

Why I Paid Human Musicians + Artists to Create the Sonic Identity for My Podcast

Sep 04

Why Branded Reselling Platforms That Allow Customers to Sell Old Products to Each Other May Be Better Than Ebay

Sep 03

The One Time When Everyone Lies on Social Media: After Getting Laid Off

Sep 02

UPDATE: Behind the Scenes of Influencers at the DNC Convention

Aug 30

The Non-Obvious Book of the Week: Against Technoableism by Ashley Shew

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Recently Released: My New Book

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

Download Excerpt

About Rohit

Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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Dedicated To Helping Readers
Be More Interesting Since 2004.

The AI Granny Scambaiter Is Everything We Hope AI Might Become

More Posts

This London-based Pharmacy Prescribes Poetry as Treatment

The Non-Obvious Book of the Week: STFU – The Power of Keeping Your Mouth Shut in An Endlessly Noisy World, by Dan Lyons

How To Get Hated by AI … and How to Get Someone to Fix It