The Non-Obvious Insights Blog. Non-Obvious Insights
The Non-Obvious Insights Blog.

Dedicated To Helping Readers
Be More Interesting Since 2004.

As Featured In:

Nov 22

The AI Granny Scambaiter Is Everything We Hope AI Might Become

The largest mobile operator in the UK clearly has a delicious sense of humor and a life-affirming grasp on the therapeutic benefits of schadenfreude. Especially...
Read More about The AI Granny Scambaiter Is Everything We Hope AI Might Become

More Posts

Bullshit Jobs_ A Theory
Jul 30

The Non-Obvious Book of the Week: Bullshit Jobs: A Theory by David Graeber

The Importance of Local News
Jul 29

The Importance of Local News

Is Katy Perry Holding Empowered Women Back
Jul 26

Is Katy Perry Holding Empowered Women Back, Or Are We Missing the Joke?

This Journalist Tried To Make A New Friend In 30 Days And It Went … Badly
Jul 25

This Journalist Tried to Make a New Friend in 30 Days and It Went … Badly

Welcome To A Future Where Food Is Made From Thin Air
Jul 24

Welcome to a Future Where Food Is Made from Thin Air

The Non-Obvious Book of the Week
Jul 23

The Non-Obvious Book of the Week: The Art of Gathering – How We Meet and Why It Matters by Priya Parker

Custom Fragrances Recreate What a Book Character Smells Like (and More)
Jul 22

Custom Fragrances Recreate What a Book Character Smells Like (and more)

New Options May Bring A Small Business Advertising Revolution
Jul 20

New Options May Bring a Small Business Advertising Revolution

Huey Long
Jul 19

The Assassination Attempt and Why the “Obvious” Conclusions Are Usually Wrong

Are Colleges and Universities Failing Liberal-Leaning Students By Not Challenging Their Perspectives
Jul 18

Are Colleges and Universities Failing Liberal-Leaning Students by Not Challenging Their Perspectives?

After 40 Glorious Years of Simplicity Notepad Gets “Improved” By Adding Autocorrect and Spellcheck
Jul 17

After 40 Glorious Years of Simplicity Notepad Gets “Improved” By Adding Autocorrect and Spellcheck

The Awoken The Sleepless
Jul 16

The Non-Obvious Book of the Week: The Awoken by Katelyn Monroe Howes & The Sleepless by Victor Manibo

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

Download Excerpt 

About Rohit

Rohit - Non-Obvious Circle - 81px

Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

The AI Granny Scambaiter Is Everything We Hope AI Might Become

November 22, 2024

The Problem of Expertise

November 21, 2024

The Beautiful Thing About Paradoxes

November 20, 2024

Connect with me

Browse by Category

Categories

The Non-Obvious Insights Newsletter. Non-Obvious Insights
Layer 97
The Non-Obvious Insights Newsletter

Shift Your Perspective
Be More
Interesting

Layer 118

Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.

About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

Vector Smart Object

Contact ROHIT

Have a Question or Inquiry?

Just fill out this form, and we’ll get back to you within 24 hours!

Contact

About You

What Are You Contacting Us About*:

Your Message

Non Obvious Insights
footer rainbow line

Be More Interesting.
Join over 25,000 readers

footer rainbow line

Subscribe to Non-Obvious Insights Newsletter.

Subscribe