Blog - Rohit Bhargava

The Non-Obvious Insights Blog. Non-Obvious Insights

Dedicated To Helping Readers
Be More Interesting Since 2004.

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Dec 19

The Brilliant Entrepreneurial Lessons of a Plant Hacker Inventing New Flowers

To raise money to put himself through school and earn a biotechnology degree, Sebastian Cocioba would gather orchids that his local Home Depot had thrown...

Nov 12

The Non-Obvious Book of the Week: Win Bigly – Persuasion In A World Where Facts Don’t Matter | 2nd Edition, by Scott Adams

Nov 11

Pet Cloning Isn’t the Future … It’s Already Happening, With A Long Waiting List

Nov 08

The One Marketing Change That Could Help Save Journalism

Nov 07

Netflix Launches “Moments” Feature to Save Your Favorite Movie Scenes

Nov 06

Why Are Baseball Players Always Eating Something?

Nov 05

The Non-Obvious Book of the Week: The Next 100 Years – A Forecast for the 21st Century by George Friedman

Nov 04

The Forgotten Silence of Childless Men

Nov 01

The End of the Diet Industry May Be Here

Oct 31

3 Fun Examples of Non-Obvious Halloween Creativity to Share

Oct 30

Victoria’s Secret Brought Back Their Runway Show as an Example of How They’ve Changed. Did It Work?

Oct 29

The Non-Obvious Book of the Week: Four Lost Cities by Annalee Newitz

Oct 28

New Zealand Airport Institutes 3-Minute Hug Limit When Dropping Off

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Recently Released: My New Book

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

Download Excerpt

About Rohit

Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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