12 2012 January
5 Reasons All The Hype About .anything Domain Names Is Like Y2K
The land grab is officially starting. For the first time since the popularization of the Internet, the big news today is that ICANN is opening...
Read Now28 2011 November
The Best & Worst Marketing From BlackFriday + CyberMonday
The fact that most retailers use the term "doorbuster" to describe their best deals from this weekend should tell you everything you need to know...
Read Now15 2011 November
Why Sitting On The Sidelines May Be More Useful Than You Think
Yesterday evening the Green Bay Packers won their ninth game of the NFL football season after winning the Super Bowl last year. They are the...
Read Now14 2011 November
Ashton Kutcher And The Social Media Scalability Problem
As many media outlets have reported over the weekend, yesterday Ashton Kutcher (the actor and first celebrity to hit 1 million followers on Twitter), walked...
Read Now08 2011 November
Survive The Modern Believability Crisis: Be Meaningful
Last year when I spoke at a TEDx conference on reinventing marketing, I asked what I thought at the time was a relatively innocent question:...
Read Now06 2011 October
What Steve Jobs Really Gave Us
A few weeks ago I was asked an interesting question about what inspires me. As I thought about my answer, I realized that for me...
Read Now31 2011 August
Steve Jobs And The 4 Counterintuitive Business Strategies Of Apple
One of the most legendary stories about Zappo's famed culture of customer service above all else is their longstanding business practice of paying people to...
Read Now02 2011 August
How To Use The F-Word Strategically (And Why You Should)
I am not usually a fan of curse words. As a Dad with two young boys, I've especially become very conscious of them as I...
Read Now14 2011 June
How Australia Uses Social Media To Celebrate Immigrant Experiences
Australia has a unique problem that almost no other country in the world would be able to understand. With a population of just under 20...
Read Now28 2011 April
What The Royal Wedding Can Teach You About Insignificance
If you believe most global media, in less than 24 hours we will all witness one of the landmark historical moments of the past century:...
Read Now25 2011 April
How Donald Trump Can Save America (Without Running For President)
This is not a piece about politics, it is about marketing. Earlier this year, Google announced that they would launch a new product that was...
Read Now05 2011 April
South Africa & The Age Of The Leaderless Revolution
I used to sit in the front seat of a taxi. When I lived in Sydney, it was a cultural rite of passage … a...
Read Now08 2011 March
Characters Worth Celebrating
For a little less than a year, I have been contributing technology articles to an interesting blog launched by the USA Network (a cable television...
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