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Be More Interesting Since 2004.

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Jan 10

Want To Help LA? Curb Your Schadenfreude

A billionaire posted a desperate tweet asking for private fire support to save his home … and he was attacked for it. Turns out this particular...
Read More about Want To Help LA? Curb Your Schadenfreude

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Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

Want To Help LA? Curb Your Schadenfreude

January 10, 2025

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January 9, 2025

Will Facebook Become a Sad AI-Dominated Graveyard in the Coming Year?

January 8, 2025

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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