The Non-Obvious Insights Blog. Non-Obvious Insights
The Non-Obvious Insights Blog.

Dedicated To Helping Readers
Be More Interesting
Since 2004.

As Featured In:

Something to Believe In

There’s a singer named Israel Kamakawiwo from Hawaii that I first rediscovered during a good friend’s wedding. You may not know who he is by name, but you have probably heard his often replayed rendition of "=Over The Rainbow" at some point in your life. It was the song that my friend came down the aisle to her wedding with and probably one that has made it into many other weddings as well.

He was a big man who created music that he loved and brought a region to life with his presence. In a time where people obsess over their looks and consider surgery to fix any perceived flaw, he was huge (nicknamed "The Gentle Giant") and from Hawaii (so he often performed shirtless). Not something you see every day, but if you watch the video below you can see how this overweight but talented man gave hope to an entire region. Israel was a local hero.

I love this video because it tells the tale of a man who gave the people of his city something to believe in … and sent the message that a simple musician who didn’t look like a rockstar could become something far greater than his circumstance. Though he’s passed away now, I think he’d love to know that his voice is still heard. I’ve got a great lineup of marketing posts for next week after taking a few days off from blogging, but heading into the weekend, I think Israel’s example is a great reminder for all of us of the importance doing something inspiring.

8 thoughts on “Something to Believe In”

  1. Great analogy! I love this song and really liked the point you made… it’s clear that we forget to ask ourselves whether we like or are inspired by what we do. And for those who do ask themselves, too many don’t act on it out of fear.

    On a whole different note, I love the way his death was celebrated: fully in line with what he stood for!

    Reply
  2. Great analogy! I love this song and really liked the point you made… it’s clear that we forget to ask ourselves whether we like or are inspired by what we do. And for those who do ask themselves, too many don’t act on it out of fear.

    On a whole different note, I love the way his death was celebrated: fully in line with what he stood for!

    Reply

Leave a Comment

The Non-Obvious Insights Newsletter. Non-Obvious Insights
Layer 97
The Non-Obvious Insights Newsletter
Layer 118

Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.

All Books

#1 WSJ & USAToday Bestselling Author

Rohit is the author of 8 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

Vector Smart Object

Contact

Have a Question or Inquiry?

Just fill out this form, and we’ll get back to you within 24 hours!

About You

What Are You Contacting Us About*:

Your Message