As Featured In:
Webby
AdAge
HBR
WSJ
“The first rule of casinos in the UAE: You do not talk about casinos in the UAE.” Intrigued yet? This week an article from travel site Skift sorts through the rumors and follows the money in early investments to piece together an inside look at the emerging plans for creating a Las Vegas style gambling destination in … Read more
In theory, a robotic referee would never miss a call, show bias or be bribed. It would make decisions instantly and eliminate the sometimes-agonizing wait involved in sports where video replay is used to review and sometimes change a call already made on the field. In other words, the data shows robots would make much better … Read more
In 2013 the inventor of a viral gaming app did the unthinkable. His name was Dong Nguyen, and he was the developer who created the popular game Flappy Bird. The game had taken over culture in a matter of months and was quickly getting attention for extensions like a movie, tv series and plenty more. … Read more
Earlier this year Noland Arbaugh became the first patient to receive a brain-computer chip implanted by Elon Musk’s startup Neuralink after a diving accident left him paralyzed. Aside from being able to move a cursor with his mind now, he recently told podcaster Joe Rogan that the implant has also given him near superhuman reflexes in a handful of … Read more
Fandom recently released the latest edition of their annual Inside Gaming Report where they survey 5,000 “entertainment and gaming fans globally.” The data this year found that the top reason that people play games continues to be to unwind or relieve stress, followed closely by a more surprising motivation: self-expression. Nearly 50% of the gamers surveyed suggested … Read more
Here’s a radical thought that really shouldn’t be: what if playgrounds were designed for teenagers instead of younger kids? At the Anna C. Verna Playground in Philadelphia’s FDR Park, that’s exactly what they did and it’s getting rave reviews and lots of usage so far. The idea is an intriguing one because it challenges our perceptions of … Read more
This year’s Super Bowl Ads cost $7 million – and most are being rated today based on their entertainment value. Not exactly the metric I would pick. Instead, I always look at the year’s ads based on the marketing strategy and whether the creative the team used actually delivered on what they might have hoped … Read more
The team of editors at the New York Times that’s currently breaking new ground isn’t one that you’d expect. Gaming has become such a major surging area for the media company that some staffers believe the organization itself is quickly morphing into “a gaming company that happens to offer news.” The brand has long been associated with … Read more
Listening to someone crunchily eating Doritos is probably high on many lists of annoying behavior but imagine how much worse it must be to listen to the crunching in a headset while playing against a Dorito-eating opponent in a video game. In a beautiful example of knowing their audience, Doritos commissioned an AI company to quantify … Read more
Next week I’ll be back in Australia speaking at the international edition of SXSW in Sydney.
In addition to doing a Featured Session, I’ll be recording two episodes LIVE from the stage for my upcoming Non-Obvious Show podcast (launching later this year).
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.
In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
