Below is a list of helpful resources all about parents online, including who they are and how to reach them:
Report on Parents Online – published in 2002 from Pew Internet
Child and Family Web Guide – List of resources online compiled by researchers at Tufts University (primarily about child development)
Purchasing power of Moms – Stats on the purchasing power of moms, straight from Babycenter.com
Mom’s and Technology Use – Stats on Mom’s and technology use
80% of Moms use the Internet to save time – Lots of great information and stats from an extensive survey about Moms’ use of the Internet, conducted by Opinion Research Corporation for America Online in 2004.
2 thoughts on "Statistics about Parents & Moms Online"
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For evaluating blogs in social media marketing I think it is useful to think in a similar way. I think the Power150 goes a long way towards giving an overall view, but as evidenced by the differences between the overall European rank and the European traffic rank, I think the Power150 could be even more useful if it took out one of the Technorati metrics?
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geovani
Opinion Leader
SEO Marketing can only be considered as effective if it generates large number of visitor traffic to the site being promoted. Internet marketing statistics is the best gauge of a website’s popularity.
https://www.ultimate-internet-marketing.com