The Non-Obvious Insights Blog. Non-Obvious Insights
The Non-Obvious Insights Blog.

Dedicated To Helping Readers
Be More Interesting
Since 2004.

As Featured In:

MSN Launches Player Blogs on Road to the World Cup Site

As part of MSN’s new UK-based site leading up to the 2006 Soccer World Cup, they are featuring "player diaries" – which are blogs by several famous players including Brazil’s Ronaldinho, England’s Michael Owen, and the Netherlands’ Edgar David.  What a great inside way of building fan excitement and helping them connect with players!  Each blog post is titled with the player and date, indicating that they might consolidate all these blogs into a single Player Diary blog with all entries – though they haven’t done it yet.  Similar to Yahoo’s Blog for Hope, it will be interesting to see how often player entries are updated as the date of the WOrld Cup comes closer.  What if the same idea was done for the Super Bowl, or the Olympics, or the World Series?  It could offer the hidden player perspective leading up to games, and revolutionize things like sports betting, or team game preparations.  Just as corporations guard their trade secrets from being revealed on blogs, teams would have to guard their game plans.  But it would offer a far more interactive way for teams and players to connect with fans.  Hollywood is already doing it – it’s not surprising sports teams and players may not be far behind.

(via Media Culpa)

3 thoughts on “MSN Launches Player Blogs on Road to the World Cup Site”

  1. Absolutely.

    And we are seeing (very slowly) things coming up in sport betting when it comes to blog and podcasting.

    Players, game analysts or tipsters have lots to say and blogging is for sure the easiest way to go but I have been really surprised (working at oddsDNA.com = into the sport betting world for some times now) to find out that many people still do not know what a Blog is, or even never heard about podcasting.

    oddsDNA.com/blog

    Reply

Leave a Comment

The Non-Obvious Insights Newsletter. Non-Obvious Insights
Layer 97
The Non-Obvious Insights Newsletter
Layer 118

Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.

All Books

#1 WSJ & USA Today Bestselling Author

In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

Contact ROHIT

Have a Question or Inquiry?

Just fill out this form, and we’ll get back to you within 24 hours!

Contact

About You

What Are You Contacting Us About*:

Your Message