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Picture this: your football team is down by two touchdowns and there is only a minute left in the game. Statistically, you know it’s almost impossible that your team will win … but you watch anyway. Of course you might be a diehard fan never willing to give up, but there is another force at … Read more
I was on a short flight from NY back to DC yesterday and opened a copy of the NY Times to find a full page ad with the simple declaration “Marketing is BS.” Beneath that attention-grabbing headline, Adobe called this “Myth #1” as part of their campaign to speak to marketers and business people about … Read more
Dayton, Ohio is a battleground city in a battleground state, just like my home state of Virginia. I am in Ohio this morning to speak at a business conference, and all around the signs of this electoral battle are front and center here. Billboards promote politicians and key issues. Television ads aim to influence voters … Read more
It is just a few hours after the first US Presidential debate, and the media blitz is on to declare a winner. Most media give Romney the edge, and share the many ways he gained in the polls. On the CNN likeability poll, Romney came out with 46% of voters watching the debates feeling that … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
