01 2012 March
How MindValley Is Building the Next TED (Only More Useful)
This morning I watched an amazing TED video of flying robots that can operate autonomously and collaborate with each other at the same time. It...
Read Now26 2012 February
Likeonomics, Linsanity and Why The Oscars Really Matter
Jerry Weintraub, the producer of Ocean's Eleven, has a dirty little secret. When he talks about getting the first of the Ocean's movies made in...
Read Now12 2012 January
5 Reasons All The Hype About .anything Domain Names Is Like Y2K
The land grab is officially starting. For the first time since the popularization of the Internet, the big news today is that ICANN is opening...
Read Now06 2011 October
What Steve Jobs Really Gave Us
A few weeks ago I was asked an interesting question about what inspires me. As I thought about my answer, I realized that for me...
Read Now08 2011 September
Facebook Bankruptcy: How (And Why) To Convert Your Personal Profile To A Facebook Page
FINAL UPDATE: This process did not go as expected for me and there are several downsides to converting your profile to a page. Read my...
Read Now13 2011 April
A Promising Future For Branded Entertainment
If there is one sign of hope for the marketing industry as a whole, it is that no one really wants boring, one-way, shout-oriented interruptive...
Read Now23 2011 March
5 Branding Secrets You Can Learn From Google
If you asked any designer, they would probably list Google's logo among the ugliest of any brand. In a world where it is en vogue...
Read Now21 2011 February
How Advertising Saved Art, Pixar And (Maybe) Creativity
There was a time when Pixar nearly went out of business. Yes, the studio that has been essentially printing their own money thanks to an...
Read Now04 2010 August
Gilty Secrets: 10 Marketing Techniques From Today's Hottest eCommerce Site
To say that Gilt.com is on fire may be something of a understatement. The site, which features daily special sales of luxury products at discount...
Read Now20 2010 July
What USA Network Knows About Branding That MTV Doesn't
The day that Michael Jackson died, I turned to MTV for the first time in several years. Like others in the so-called MTV Generation sandwiched...
Read Now16 2010 July
Why The "Old Spice Guy" Might Be The Perfect Branding Campaign
You might have seen a randomly bare chested and very good looking guy doing a bunch of short videos that look suspiciously like a funny...
Read Now07 2010 July
5 Marketing Lessons From Fast Company's Influencer Project
Who is the most influential person online? That is the tantalizing question behind the Influencer Project, a brilliantly conceived marketing campaign from Fast Company magazine...
Read Now10 2010 June
Is GM Trying To Be Unintentionally Brilliant By Killing Chevy?
On the front page of today's NY Times there is an article about the death of Chevy. Not Chevrolet as a brand, but a leaked...
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