10 2012 December
2013 Trend – Partnership Publishing
What’s the Trend? Aspiring authors and publishing professionals team up to create a new “do-it-together” models of publishing. In between traditional publishing and do-it-yourself online...
Read Now04 2012 September
The Sexiness of Statistical Insignificance
People love numbers. We respect #1 best sellers. We believe in a product if four out of five dentists like it. And every week there...
Read Now26 2012 May
Timing – The Most Creative Lunch In History
NOTE: This is an excerpt from Chapter 8 of my new book Likeonomics all about Timing, the 2nd principle of Likeonomics. I hope you enjoy...
Read Now21 2012 May
How To Be A Better Entrepreneur, Friend, Parent, Marketer & Human
NOTE FROM ROHIT: Likeonomics is now AVAILABLE – if you read my previous post and decided to wait to buy it because I asked you...
Read Now06 2012 May
Why I Don't Want You To Buy Likeonomics (And This Isn't A Marketing Trick)
A few days ago I got the first shipment of my new book Likeonomics to my house. Right now the book is sitting in front...
Read Now20 2012 April
EXCLUSIVE: The True Story Of The Making Of Likeonomics
This is an exclusive presentation I just launched which will take you behind the scenes of my new book, give you a sneak peek at...
Read Now08 2012 April
How Case Studies Can Set You Up To Fail
My life would be a lot easier if I loved case studies. After all, they are all around me. In our agency, we produce case...
Read Now05 2012 April
How Whiskey Inspired The Making Of Likeonomics
The "fourth best island in the world" (according to National Geographic) isn't warm and rarely sunny. Yet the Isle of Skye is a celebrated part...
Read Now16 2012 February
What Paulo Coelho Can Teach You About Storytelling & Writing
Sitting in a hotel room tonight putting the finishing touches on a presentation I am giving today on storytelling, I got an irresistable update to...
Read Now11 2012 January
How To Manage 1.4 Million People – 5 Questions with YUM! Brands CEO David Novak
No one writes a business book about leadership to help hungry children. Leadership, we usually read, is about having a grand vision. It is about...
Read Now31 2011 May
The Influential Marketing Book List – May 2011
Who has time to read books? We all should, but it's tough to know what is worth reading. As an author in the midst of...
Read Now15 2011 May
Likeonomics: A Book About Believability
This past weekend at the Mashable Connect conference in Orlando, I offered a sneak peek at my next book project which I recently signed a...
Read Now10 2011 April
The Influential Marketing Book List – April 2011
Who has time to read books? We all should, but it’s tough to know what is worth reading. As a fellow author, I have a...
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