26 2024 November
The Non-Obvious Book of the Week: Pretending You Care by Norm Feuti
As we head into a holiday season, the Black Friday deals are already getting published out there and you might be thinking about heading out...
Read Now
12 2024 November
The Non-Obvious Book of the Week: Win Bigly – Persuasion In A World Where Facts Don’t Matter | 2nd Edition, by Scott Adams
Back in 2017, I selected this book as a winner in our Non-Obvious Book Awards program that year because of how perfectly it described a...
Read Now
05 2024 November
The Non-Obvious Book of the Week: The Next 100 Years – A Forecast for the 21st Century by George Friedman
If the upcoming U.S. Presidential election and potential ensuing backlash and chaos has you up at night, this book might offer a helpful reminder that...
Read Now
29 2024 October
The Non-Obvious Book of the Week: Four Lost Cities by Annalee Newitz
In Four Lost Cities, science journalist Annalee Newitz takes readers on a journey to explore the rise and fall of four ancient cities: the Neolithic...
Read Now
22 2024 October
The Non-Obvious Book of the Week: A Kids Book About Diwali by Chhavi Arya Bhargava
Diwali is for everyone. That’s the biggest perspective you’ll get from A Kids Book About Diwali … which isn’t really just for kids. Going far...
Read Now
15 2024 October
The Non-Obvious Book of the Week: VIDEO: Three Things That Make My New Book Non-Obvious Thinking Different …
Buy on Amazon Buy on Bookshop.org About the Non-Obvious Book Selection of the Week: Every week I will be featuring a new “non-obvious” book selection...
Read Now08 2024 October
The Non-Obvious Book of the Week: Stuff – Compulsive Hoarding and the Meaning of Things by Randy Frost and Gail Steketee
How much stuff is enough? Most of us would agree that compulsive hoarding crosses a line, but how common is it exactly and what can...
Read Now01 2024 October
The Non-Obvious Book of the Week: “Dead Wrong” by Dr. Geeta Nayyar
For every new video we see on social media about a miracle remedy, there’s a medical professional who is generally suffering in silence watching the...
Read Now24 2024 September
The Non-Obvious Book of the Week: Uncomfortable Conversations with a Black Man by Emmanuel Acho
This is the best kind of book about important questions. One that doesn’t preach or try to convert with the answers, but rather focuses on...
Read Now19 2024 September
How the Black List Changed Hollywood, and Might Change Publishing Too
Nearly twenty years ago, Franklin Leonard started publishing his Black List which collected “an annual survey of Hollywood’s best unproduced screenplays.” The goal was to help undiscovered...
Read Now13 2024 September
The Non-Obvious Book of the Week: STFU – The Power of Keeping Your Mouth Shut in An Endlessly Noisy World, by Dan Lyons
Fresh from hours of pundit cross examining and dissecting the first (and probably only) Presidential debate between Kamala Harris and Donald Trump, it’s hard to...
Read Now11 2024 September
The New Kids Book That Can Only Be Read While Outside Thanks to Sun-Activated Ink
How can you encourage kids to get outside and off their devices? With a book that can only be read outside! Brazilian food brand Fruitella...
Read Now10 2024 September
The Non-Obvious Book of the Week:Per My Last Email: Witty, Wicked and Wonderfully Weird Workplace Words and Phrases by Stephanie K. Wright
If you’ve ever felt surrounded by wallydrags (feeble or worthless people) or been forced to work for a numpty (a flat-out fool), this book has the antidote. Writer Stephanie...
Read Now