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Be More Interesting Since 2004.

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Nov 22

The AI Granny Scambaiter Is Everything We Hope AI Might Become

The largest mobile operator in the UK clearly has a delicious sense of humor and a life-affirming grasp on the therapeutic benefits of schadenfreude. Especially...
Read More about The AI Granny Scambaiter Is Everything We Hope AI Might Become

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Inside the Ban On TikTok and Why It Could Work
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Why The Key To Bringing Traditional Medicine Back Might Be Better Branding
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Mapping Apps Are Getting “Smarter” … That Might Not Be Good News

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The First (And Maybe Last) Song Ever Released as a Slice of Pizza

The Cover Design For Our New Book Is Ready
Mar 09

The Cover Design for Our New Book Is Ready! Get a First Look Below … 

The Yolk App Shows The Challenges of Relying On User's Constant Creativity
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The Yolk App Shows the Challenges of Relying on User’s Constant Creativity

Why Americans Stopped Hanging Out and the Crisis of Social Fitness
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Why Americans Stopped Hanging Out and the Crisis of Social Fitness

Inside The Secretive World Of Flavor Dust
Mar 05

Ever Wonder Why Certain Flavors Of Chips Are Sold In Some Countries and Not Others? Inside The Secretive World Of Flavor Dust …

Getting Ready For The Dynamic Pricing Future Of All Things
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Getting Ready For The Dynamic Pricing Future Of All Things

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

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About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

The AI Granny Scambaiter Is Everything We Hope AI Might Become

November 22, 2024

The Problem of Expertise

November 21, 2024

The Beautiful Thing About Paradoxes

November 20, 2024

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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