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What I Learned by Launching a Book The Same Day As Will Smith
Yesterday was a big day. The biggest movie star in Hollywood released his book. We released ours too. They both have covers featuring commissioned art work from talented African-American artists, but seem very different in every other way. Ours is a work of non-fiction featuring the stories of more than a hundred entrepreneurs, storytellers, educators and activists. Will is … Read more
Non-Obvious Megatrends Is Coming To India!
The Indian edition of Non-Obvious Megatrends is coming December 10th! I will be working with the team at Penguin Random House India to launch the book in India, with an all-new Foreword and updated new design. Learn more and order your copy here >> This updated edition features endorsements from business legend Ram Charan, @inktalks Founder Lakshmi … Read more
Watch Netflix Content Faster or Slower on Your Mobile Device
I spend a lot of time writing my books. For Non-Obvious Megatrends, my team of editors and I went through fourteen rounds of editing and obsessed over every word in every section to share the insights as succinctly as possible without losing the nuance of all the research we had amassed from ten years of … Read more
Coca-Cola Imagines the Future of Refreshment with “Coca-Cola Coffee”
I spent four years in a place that acclimatizes you to believe there is nothing strange about having a Diet Coke for Breakfast. I’m speaking, of course, of my time living in Atlanta doing an Undergraduate degree at Emory University which is sometimes known, thanks to it’s large endowment from the brand, as “Coca-Cola University.” … Read more
Why CES Going Digital Is A Big Deal
By now, events going digital is not really big news – so you might wonder why I’m singling out this week’s announcement from CES. When the world’s largest tech conference goes virtual, that’s a different magnitude. More importantly, the announcement coming six months before the event will offer plenty of runway for every exhibitor and participant … Read more
The Non-Obvious Insights Show – Episode #226
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The $0 Box Office Hit, a Virtual Summit on Book Marketing and How To Explore a Buried City | Non-Obvious Insights #223
For the past few weeks, I’ve been recording a series of interviews with some of the most successful people in the world of publishing. On July 8th, I will be hosting my own Non-Obvious Virtual Summit on Book Marketing entirely for FREE (see more details below). Register for the Virtual Summit NOW >> Aside from the summit, … Read more
The Non-Obvious Insights Show – Episode #218
It’s been a busy week with my last night’s inaugural edition of my new Non-Obvious Virtual Summit which focused on the Future of Learning (watch the replay here). And a double header today with a SXSW Session virtual keynote at Noon EST, followed by another episode of my new Non-Obvious Insights Show (video below). There are some good … Read more
