27 2017 January
Professional Ghosting, Why We Prefer Serious Robots and the Secret Genius Of Trump’s Paid Applauders
A tequila maker cashing in on the craft drink phenomenon, the surprising reasons why vending machines are so popular in Japan, how drones are evolving...
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13 2017 January
Kodak Brings Back Film, How To Be Funny On Stage, and the Professional Snowball Fighting League
The stories this week offer a valuable reminder that while we tend to focus a lot of our attention on looking forward toward the future,...
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09 2016 December
15 Non-Obvious Business Trends Shaping 2017 (Retail, Consumer, Tech, Marketing, and Media)
Are you a member of the media? Visit our media kit to download a trend summary and more information about requesting an interview with Rohit...
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11 2016 November
Cocktail Flavored Detergent, How Drones Affect Ownership and The Neuroscience of Trump’s Victory
The US election is thankfully over, but it was hard to get past the coverage this week to find some truly interesting stories to share...
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28 2016 October
Google’s Touchscreen Whiteboard, Sweden’s Brilliant Tax Break and Honda 3D Prints An Electric Minivan
I took a tour through many different industries and sites this week to bring you my selections for the most underappreciated stories of the week...
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24 2016 June
The Hot New Startup That Lets You Sell Your Own Data (And Other Non-Obvious Insights)
This week has been all about soccer in my house thanks to the simultaneous scheduling of the Euro Cup and Copa America, so the first...
Read Now27 2016 May
The Creepy Things Uber Knows About You (And Other Non-Obvious Insights)
It seemed like the theme of the week was reduction through small tweaks as Twitter announced a long awaited small tweak to eliminate photos and videos...
Read Now20 2016 May
Branding Secrets Of Lin Manuel Miranda, Inside The Hyperloop and Google’s Vision For The Future
This week was filled with big news about big brands. Google revealed its upcoming roadmap of innovation. Fast Company interviewed the creator of the wildly...
Read Now29 2016 April
Google’s Stealth Incubator, Buzzfeed’s Secret, Apple’s Woes And The Color Of The Year
My mind has been on startups and new ideas lately, as I spent most of this past week at Collision in New Orleans learning about...
Read Now25 2016 March
Fake Farms, Virtual Reality Tacos, Rise of Bootcamps and Why Apple Stopped Innovating
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Read Now04 2016 March
Automaker Appreciates Women, Virtual Reality Happy Meals And The Death Of Cereal
Want these insights before anyone else? Join my email list to receive a curated list of top non-obvious stories of the week and useful insights like...
Read Now09 2015 March
Why “Strategic Pillars” Don’t Work For AT&T (Or Your Brand Either)
Last week at the Mobile World Congress in Barcelona, AT&T announced a new partnership with Microsoft to produce a suite of mobile Office products and wireless plans...
Read Now05 2015 January
The One CES 2015 Trend Marketers Should Care About
If there is one thing that is dramatically clear from this week’s Consumer Electronics Show in Las Vegas, it is that the future is definitely...
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