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Social Media Marketing

post thumbnail for 10 Big Brand Lessons From The Corporate Social Media Summit

22 2011 June

10 Big Brand Lessons From The Corporate Social Media Summit

Yesterday I spent the day at the Corporate Social Media Summit, a big gathering of some of the best minds in leading social media efforts...

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post thumbnail for How Australia Uses Social Media To Celebrate Immigrant Experiences

14 2011 June

How Australia Uses Social Media To Celebrate Immigrant Experiences

Australia has a unique problem that almost no other country in the world would be able to understand. With a population of just under 20...

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post thumbnail for Why You Should Buy Your First 5000 Twitter Followers

01 2011 June

Why You Should Buy Your First 5000 Twitter Followers

In 1987, Patrick Dempsey starred in a movie that gave geeks everywhere hope that they might have a shot at being popular. The movie was...

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post thumbnail for What You Should Know About Google For NonProfits

16 2011 March

What You Should Know About Google For NonProfits

This afternoon in front of a packed room of nearly 200 nonprofit communicators in Washington DC, Google announced their most innovative and ambitious set of...

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post thumbnail for Social Media & The Sputnik Moment

26 2011 January

Social Media & The Sputnik Moment

For as long as I have paid attention to conversations about social media, the same topic seems to come up over and over. There is...

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post thumbnail for A Guide To Geolocation & Geosocial Marketing In 2011

19 2011 January

A Guide To Geolocation & Geosocial Marketing In 2011

One of the topics that has gotten a lot of attention from forward thinking marketers in the last year is the potential for geolocation and...

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post thumbnail for Can Jumo Solve The NonProfit World's Biggest Marketing Problem?

30 2010 November

Can Jumo Solve The NonProfit World's Biggest Marketing Problem?

Today marks the launch of Jumo, the new long awaited social networking platform from Facebook co-Founder Chris Hughes. In a recent interview with the Huffington...

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post thumbnail for The One Thing Every Social Media Site Is Failing At (Except LinkedIn)

16 2010 November

The One Thing Every Social Media Site Is Failing At (Except LinkedIn)

I have account with most social media sites that you have probably heard of, and a few that you probably haven't. It's not from being...

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post thumbnail for Life And Marketing Lessons From LIVESTRONG CEO Doug Ulman

15 2010 October

Life And Marketing Lessons From LIVESTRONG CEO Doug Ulman

Every day too many people hear the three worst words in the English language: “you have cancer.” That was one of the many insights that...

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post thumbnail for 5 Things I’ve Learned About Blogging After 6 Years

14 2010 October

5 Things I’ve Learned About Blogging After 6 Years

I am spending the end of this week surrounded by fellow bloggers at the annual Blogworld Expo in Las Vegas and it is one of...

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post thumbnail for How To Replace A Social Media Super Star

28 2010 September

How To Replace A Social Media Super Star

Yesterday's NY Times featured a cover story about an increasingly common problem of turnover that many Broadway musical productions are facing. As more and more...

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post thumbnail for How Algorithms Could Finally Revolutionize Social Media Marketing

07 2010 September

How Algorithms Could Finally Revolutionize Social Media Marketing

It is nearly the anniversary of the closing of a 3 year quest you may have heard of. The Netflix Prize was a $1m contest...

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post thumbnail for The 5 NEW Rules Of Social Media Optimization (SMO)

10 2010 August

The 5 NEW Rules Of Social Media Optimization (SMO)

NEW UPDATED 2014 PRESENTATION BELOW … Social Media Optimization: An Easy Guide to Marketing and Distributing Your Content Online from Rohit Bhargava About a week...

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