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post thumbnail for 7 Useful Tips For How To Create A Really Great Corporate Event

30 2012 May

7 Useful Tips For How To Create A Really Great Corporate Event

Someone recently asked me to guess how many events I had spoken at in the last 3 years. I honestly can't remember … and I'm...

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post thumbnail for How To Be A Better Entrepreneur, Friend, Parent, Marketer & Human

21 2012 May

How To Be A Better Entrepreneur, Friend, Parent, Marketer & Human

NOTE FROM ROHIT: Likeonomics is now AVAILABLE – if you read my previous post and decided to wait to buy it because I asked you...

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post thumbnail for How Case Studies Can Set You Up To Fail

08 2012 April

How Case Studies Can Set You Up To Fail

My life would be a lot easier if I loved case studies. After all, they are all around me. In our agency, we produce case...

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post thumbnail for How Whiskey Inspired The Making Of Likeonomics

05 2012 April

How Whiskey Inspired The Making Of Likeonomics

The "fourth best island in the world" (according to National Geographic) isn't warm and rarely sunny. Yet the Isle of Skye is a celebrated part...

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post thumbnail for How To Find The Perfect Diagram For Your Presentation

14 2012 March

How To Find The Perfect Diagram For Your Presentation

My life would be a lot easier if I could give the same talk to everyone. I would just show up at an event or...

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post thumbnail for 50 SXSW 2012 Panels Worth Getting Excited About

04 2012 March

50 SXSW 2012 Panels Worth Getting Excited About

Here's a sad fact about SXSW – at any given time there are at least 16 other talks, events or meetups that you could be...

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post thumbnail for Likeonomics, Linsanity and Why The Oscars Really Matter

26 2012 February

Likeonomics, Linsanity and Why The Oscars Really Matter

Jerry Weintraub, the producer of Ocean's Eleven, has a dirty little secret. When he talks about getting the first of the Ocean's movies made in...

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post thumbnail for Survive The Modern Believability Crisis: Be Meaningful

08 2011 November

Survive The Modern Believability Crisis: Be Meaningful

Last year when I spoke at a TEDx conference on reinventing marketing, I asked what I thought at the time was a relatively innocent question:...

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post thumbnail for How To Moderate A Great Panel Discussion

05 2011 October

How To Moderate A Great Panel Discussion

Several years ago I had the accidental good fortune to sit next to a flight attendant on a coast to coast flight as she was...

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post thumbnail for 10 Big Brand Lessons From The Corporate Social Media Summit

22 2011 June

10 Big Brand Lessons From The Corporate Social Media Summit

Yesterday I spent the day at the Corporate Social Media Summit, a big gathering of some of the best minds in leading social media efforts...

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post thumbnail for What The Royal Wedding Can Teach You About Insignificance

28 2011 April

What The Royal Wedding Can Teach You About Insignificance

If you believe most global media, in less than 24 hours we will all witness one of the landmark historical moments of the past century:...

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post thumbnail for How Donald Trump Can Save America (Without Running For President)

25 2011 April

How Donald Trump Can Save America (Without Running For President)

This is not a piece about politics, it is about marketing. Earlier this year, Google announced that they would launch a new product that was...

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post thumbnail for The Importance Of Being Useful

19 2011 April

The Importance Of Being Useful

Until our modern day, humanity had never made useless tools. When archaeologists found "tools" while unearthing history, they would find hammers or arrowheads – tools...

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