Events

Super Bowl Marketing Recap: The Best, Worst and Almost Ok Ads From The Big Game

This year’s Super Bowl Ads cost $7 million – and most are being rated today based on their entertainment value. Not exactly the metric I...

The World’s Biggest Tech Trade Show: CES 2024 

Coming back to work last week, my inbox was filled with pitches about products, technologies, and innovations that are launching at CES this week. I...

Behind the Parties, Pills, and Paintings at the Art Basel Fair in Miami Beach

Sold artwork at an art fair receives a revered red dot sticker indicating it has found a home, or it has been “placed” (in art...

New Wiggles Documentary Offers Up Exactly the Radical Optimism the World Needs Right Now

They say meeting your heroes never ends well. But they have never met the Wiggles. This week at SXSW Sydney I was able to attend...

The Las Vegas Sphere Could “Change Live Entertainment Forever”

I don’t often buy into the cringe-worthy hyperbole you often get from press releases, but the opening of The Sphere in Las Vegas might not be exaggerating...

SXSW Sydney and a Sneak Peek at the Non-Obvious Podcast

Next week I'll be back in Australia speaking at the international edition of SXSW in Sydney. In addition to doing a Featured Session, I'll be recording two episodes LIVE from the stage for my upcoming Non-Obvious Show podcast (launching later this year).

Necrobotics, Electrified Chopsticks and Other Winners of the 2023 Annual Ig Nobel Awards

You might be tempted to lump the Ig Nobel Awards in with the Darwin Awards as simply a celebration of human stupidity – but it’s...

Non-Obvious Profile of a Trend Setter – Emory University

Why We Still Need Conferences and Convention Centers

Gathering the smartest minds in a profession together face to face for future-shifting conversations inspires hope. It is undeniably important.

5 Reasons the Return of the NFL Is Such A Big Deal

The NFL is easily the most popular sport in America and the new season starts today. Despite mostly empty stadiums (except the ones in Ohio...

8 Things You Can Learn From Both U.S. Political Conventions About Persuasion

Over the past two weeks, I actively watched both the Republican and Democratic Political Conventions and actively ignored the mostly useless commentary from cable news...

5 Virtual Presentation Lessons From Comic-Con

I have wanted to go to the Comic-Con event for years, but never quite managed to make it. This year, I finally can – because the...

5 Reasons Virtual Meetings Suck (And 5 Ways To Fix Them)

With the concerns about a global health pandemic, the necessity of shifting more events and meetings to be virtual is on everyone’s mind. There’s only...