Sometimes it is hard to pick the perfect caption for your selfie, but Brazilian publisher Leya has a solution to help … and introduce you to some of their newest authors in the process. The brand launched a chatbot that will ask you about your photo and then suggest a quote from one of their authors which you can copy & paste as a caption. The bot then follows up with a link to buy the book at a discount. Clever, timely and strategic.
Read the full story on Creativity >
Love non-obvious stories? Get my weekly newsletter with stories like this one along with a short but useful analysis of why it matters … all delivered directly to your inbox every Thursday morning!
Subscribe to the Non-Obvious Insights Newsletter here >
TRENDING CURRENTLY
- My 500th Blog Post – A Big Thank You »
- How Technology Is Changing the Way Perfume Gets Made »
- How One Museum Is Reinventing the Way Collections Are Shown »
- The Non-Obvious Book of the Week: The Problems in the Art World by Brainard Carey »
- Digg, the Internet’s Favorite Defunct Brand Is Coming Back »
0 thoughts on "Brazilian Publisher Offers On-Demand Clever Captions For Your Selfies"