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Be More Interesting Since 2004.

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Nov 22

The AI Granny Scambaiter Is Everything We Hope AI Might Become

The largest mobile operator in the UK clearly has a delicious sense of humor and a life-affirming grasp on the therapeutic benefits of schadenfreude. Especially...
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Spy Testing, Open Source Furniture and How To Find A Pet That Likes Your Music

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Smog Tower, Sh*Thole Namibia, Chilean Fog Beer And How Kids See Gender Identity

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7 Exciting Trends To Watch From CES 2018

Awards Full List
Dec 07

The Best Business Books Of 2017 | Non-Obvious Book Award Winners

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Nov 07

What I Learned By Predicting Trends For 8 Years (And Almost Becoming A Futurist)

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Nov 02

The Ad Council Helps Connect Creative Marketing Pros With Nonprofits

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

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About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

The AI Granny Scambaiter Is Everything We Hope AI Might Become

November 22, 2024

The Problem of Expertise

November 21, 2024

The Beautiful Thing About Paradoxes

November 20, 2024

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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