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Be More Interesting Since 2004.

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Apr 26

Why Industrial Tourism Is One of the Fastest Growing Trends in Travel

Portugal is one of several countries investing big into industrial tourism - a term that describes experiences where travelers can visit factories to see how products get...
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Oct 16

Idea Bar: Printable Micro-Region Maps

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Oct 14

Intel's "Living Without Boundaries" Stunt Catches Fire

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Oct 10

Intel Partners with Second Life and Launches a Blog … This Week

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Oct 09

Why Taco Bell is Getting Multicultural Marketing Wrong

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Oct 05

Vote for ChangeThis Manifesto on Social Media Optimization

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Oct 04

Business 2.0 Unveils New Strategy: All Journalists Must Blog

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Oct 02

IdeaBar: Mobile Marketing with Virtual Hugs

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Sep 29

NYC Chefs Launch ChefsRightsNow.org as a Wakeup Call for New Yorkers

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Sep 26

How Brands Participate in the Conversation at OMMA East

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Sep 22

United Launches Online Coalition to Win New Beijing Route

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Sep 21

SMO and the Art of "Tweaking"

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Sep 20

The World's Biggest Short Film

Coming Soon: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my upcoming book about the 4 secrets of becoming a non-obvious thinker - coming 09/24!

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

Why Industrial Tourism Is One of the Fastest Growing Trends in Travel

April 26, 2024

Detroit Rides “Post Bankruptcy Energy” To Become America’s Most Unlikely Boomtown, According to WSJ

April 25, 2024

Why Amazon Is Filled with Garbage Ebooks and How They Could Fix It

April 24, 2024

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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