Recently in a workshop I was leading, a gentleman mentioned he would often judge a book by its Amazon reviews. The problem with this strategy is that sometimes those reviews are unfair, biased or come from people who have never actually read the book. Author Cecilia Rabess is a case study in what happens when a book becomes the target of a concentrated negative “review bombing” campaign online. Many of the one-star reviews for her novel were from “readers” who admitted they hadn’t actually read the book but were objecting solely based on its story (where “a young Black woman falls in love with a conservative white co-worker with bigoted views”).
This sort of weaponization of one-star reviews can be quite common on the GoodReads platform (owned by Amazon) and also feeds a deeper cultural problem of how a small minority of negative voices get amplified to shape public opinion. So how do we fight the manipulation? Perhaps start with judging a book by more than just its online reviews.
How One-Star “Review Bombing” on GoodReads Is Tanking Books and Manipulating Public Opinion
