11 2006 December
The Plight of the Puppetmaster: Marketing in India, Part I
In Jaipur at the Alsisar Haveli, I met a young puppetmaster and his ten year old brother. Together they performed puppet shows outside the main...
Read Now30 2006 October
Idea Bar: Marketing with Soundbombs
In this month’s issued of Wired Magazine, there was a profile of Soundbombs, an innovative new concept designed to merge audio with physical experiences to...
Read Now17 2006 October
Hyatt Offers Wake Up Calls from Christie Brinkley
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz In an interesting new promotion from Hyatt...
Read Now16 2006 October
Idea Bar: Printable Micro-Region Maps
I hate unfolding maps. That’s where this Idea Bar post starts, because unfolding maps and trying to pinpoint your location is near impossible on those...
Read Now29 2006 September
NYC Chefs Launch ChefsRightsNow.org as a Wakeup Call for New Yorkers
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz New York City is home to some...
Read Now22 2006 September
United Launches Online Coalition to Win New Beijing Route
In my inbox today, I recieved a plea from United to support their "Capital to Capital" initiative lobbying the US Department of Transportation to allow...
Read Now12 2006 September
IdeaBar: Travel Guides On Demand
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz In the midst of planning a trip...
Read Now29 2006 August
Arrival of the Bluetooth Billboard
The billboard is getting a makeover these days, as marketers get smarter about using the ultimate outdoor advertising vehicle to encourage more interaction with branded...
Read Now21 2006 June
Wikimapia, Google's Green Summer and Marketing Mashups
Wikimapia is one of the most recent mashups with Google maps getting a lot of love on del.icio.us lately. The site is a global effort...
Read Now14 2006 June
The Next Phase of Travel Marketing
I recently came across TurnHere.com – a very cool website that has a compilation of short films about various locations across North America. Unlike other...
Read Now30 2006 May
Bluetooth and "Placecasting"
Following from my previous post about the Landrover promotion, I did a bit more research and learned about Consola, the Open Source Proximity Media Server. ...
Read Now08 2006 May
The Arrival of Product Placement on Blogs
Anyone in the marketing and advertising industry has probably followed the evolution of product placement on TV and in films with interest. With the Tivo...
Read Now03 2006 May
Text Messaging and Customer Service
Recently, I had the chance to stay at the W Hotel in Times Square – and they had an interesting new text messaging service designed...
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