24 2024 July
Welcome to a Future Where Food Is Made from Thin Air
Last year when Henry and I were writing The Future Normal, we wrote about a trend we named Unnaturally Better and profiled Solar Foods, a company...
Read Now11 2024 June
The Rise of Anti-Vegan Beauty
The idea of vegan beauty products is undeniably appealing for many people. Products that are sourced without animal byproducts are supposedly more natural, better for...
Read Now27 2024 May
IKEA Organizes Flea Markets Across Europe to Help People Sell Used Items
This summer, in their ample parking lots across several European cities, IKEA will be hosting weekend flea markets for people to come and sell their...
Read Now02 2024 May
Can Seaweed Mining Become the Next Billion Dollar Industry?
A tiny branch of the US Department of Energy focused on high-risk projects just awarded $5 million dollars to three startup ventures that are each...
Read Now30 2024 April
How Water Flipping, Excess Solar Energy and Shifting Hydropower Stations Show Us the Future Is All About Water
The skies were orange above Athens and that was just one of several climate and energy related stories this week that offered a glimpse into stories we...
Read Now16 2024 April
Playing Happy Reef Sounds Could Bring Coral Reefs Back to Life
A happy and healthy coral reef has a sound. The various “snaps, groans, grunts and scratches that form the symphony of a healthy ecosystem” are...
Read Now08 2024 April
Harper Collins Identifies Eco-Friendly Fonts to Save Thousands of Trees and Reduce Paper Usage
Every few months there are new sustainability stories of the world’s largest brands trying to create less wasteful packaging. Coca-Cola announced a new lighter bottle design this...
Read Now26 2024 March
Barilla and the Marketing Pitfall of the Unnecessary Celebrity Spokesperson
Pasta boxes are the perfect packaging to reuse. Pasta leaves no residue, and the boxes are generally large enough to fit other items. That’s clearly...
Read Now12 2024 January
Will 2024 Be the Year Cities Finally Ditch Parking Minimums?
What if the one of the biggest reasons for poverty and homelessness in cities wasn’t a lack of money or ballooning health care costs, but...
Read Now12 2023 December
The Minus Chair Saves the Earth by Cutting Down More Trees?
What if you could design furniture that captures more carbon than it emits? That’s the vision behind the Minus Chair, a design award winning new product...
Read Now19 2023 October
How the Liquid Tree Might Be a Game-Changer for Urban Air Pollution
“We are not trying to replace trees. We are trying to replace benches.” That’s the clever pitch of a project imagined and created by Serbian...
Read Now05 2023 September
Abolishing Wilderness and Ten Things You Can’t Say About Climate Change
For most animals, life in the wild is “one overwhelmingly characterized by fear, predation, stress, disease, parasitism, exposure, hunger, infanticide, cannibalism, and early death.” And...
Read Now17 2023 July
How Coldplay Is Redefining What Sustainability Means for Music Concerts
What if a music concert was created with sustainability as a priority? Coldplay is showcasing just how significant a difference this could make in their...
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