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post thumbnail for The 2007 Marketer's Sneak Preview Guide to SuperBowl Advertising

01 2007 February

The 2007 Marketer's Sneak Preview Guide to SuperBowl Advertising

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz As the days count closer and closer...

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post thumbnail for Mahindra Uses Blogs to Sell Tractors – Now What's Your Excuse?

01 2007 February

Mahindra Uses Blogs to Sell Tractors – Now What's Your Excuse?

For any marketer still questioning the value of blogs and social media for their brand and customers, here’s a case study worth paying attention to. ...

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post thumbnail for IdeaBar: "Beaconvertising" And New Social Media Phones

29 2007 January

IdeaBar: "Beaconvertising" And New Social Media Phones

This post is not about the iPhone.  You might have heard that many people believe the latest innovation from Apple will not only revolutionize the...

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post thumbnail for Google Celebrates Australia Day With An Aerial Maps Mashup

26 2007 January

Google Celebrates Australia Day With An Aerial Maps Mashup

For those that haven’t been keeping up on their Aussie daily news ticker, today is Australia Day – and to celebrate, Google has launched an...

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post thumbnail for Sun's Schwartz: A Model for the Social Media CEO?

17 2007 January

Sun's Schwartz: A Model for the Social Media CEO?

This past weekend, the Saturday Interview in the business section of the NY Times focused on Jonathan Schwartz, CEO of Sun.  Over the course of...

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post thumbnail for CES and Marketing in the Age of Control

08 2007 January

CES and Marketing in the Age of Control

Last night Bill Gates shared his vision of the future to kickoff the Consumer Electronics Show – and focus attention during the annual gadget-fest on...

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post thumbnail for Social Media and the Enterprise: A Podcast Interview

04 2007 January

Social Media and the Enterprise: A Podcast Interview

Yesterday I had the chance to do a podcast interview for Tom Parish which he just posted on his Talking Portraits website.  The topic was...

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post thumbnail for What Do You Call Marketing with Social Media?

03 2007 January

What Do You Call Marketing with Social Media?

For about 4 months now, ever since the original SMO post on this blog – I have added a new category to cover all of...

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post thumbnail for Top 7 Marketing Trends for 2007

29 2006 December

Top 7 Marketing Trends for 2007

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz As the year comes to a close,...

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post thumbnail for A Recap of 2006 on Influential Interactive Marketing

27 2006 December

A Recap of 2006 on Influential Interactive Marketing

Let’s start with a warning … this is the "clip show" post where I recycle a lot of old material so if that causes you...

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post thumbnail for Joining the 9 Rules Marketing Community

21 2006 December

Joining the 9 Rules Marketing Community

9 Rules is an online network of blogs dedicated to uniting bloggers passionate about their efforts in many different categories.  For more than a year,...

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post thumbnail for Umbria Provides Marketers with Blogger Lists for Sale

20 2006 December

Umbria Provides Marketers with Blogger Lists for Sale

On Monday, Umbria announced a new service that helps marketers to answer what is becoming a more and more common question – which bloggers are...

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post thumbnail for Trendspot: Autotagging Images to Help Organize the Web

19 2006 December

Trendspot: Autotagging Images to Help Organize the Web

I am a big fan of tagging as a way to organize content, save my bookmarks on del.icio.us, and optimize content for consumption on social...

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