18 2025 July
7 Tips for Making Your Website Non-Obvious (and Interesting)
Updating a website is one of my least favorite things to do as an entrepreneur. It just takes so much time. But if you’ve ever...
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27 2025 June
Inside the Relentlessly Cheerful Campaign of Zohran Mamdani
Amidst all the coverage of what some news outlets described as a “political earthquake” with relative newcomer Zohran Mamdani defeating longtime NY politician Andrew Cuomo...
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28 2025 May
The Coffee Shop That Accepts Gossip and Rumors as Payment
Good News Coffee might be my new favorite coffee shop. Unfortunately for me, they only have locations in Barcelona, Paris, Madrid and Amsterdam so far....
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27 2025 May
The Non-Obvious Book of the Week: Always Eat Left-Handed … And Other Secrets for Killing It at Work and in Real Life by Rohit Bhargava
Back in 2013, I wrote a career and life advice book. It was my third book and before I really understood what it took to...
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27 2025 February
Why Directors Are Only Casting Actors with Lots of Instagram Followers
A big presence on social media may have seemed like a nice-to-have for creators but in the case of Hollywood films, there’s growing evidence that...
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09 2025 January
The Long Game of the Kardashians May Be Smarter Than You Think
Most of us know that reality TV is often heavily scripted and edited to tell an intentionally melodramatic story. Usually the on-screen participants have little...
Read Now03 2024 September
The One Time When Everyone Lies on Social Media: After Getting Laid Off
Getting laid off is hard. Though I’ve now been an entrepreneur for nearly ten years, I do remember those moments (yes, plural!) in my life...
Read Now07 2024 May
Lessons From Daniel Radcliffe’s Journey to Leave Harry Potter Behind and Reinvent Himself
If you were cast into the role of a lifetime at the age of 11 and went on to play one of the most beloved...
Read Now15 2023 November
Why Airline Passengers Are Assholes (And How We Can Fix It)
I take a lot of flights and listening to someone singing or promoting themselves is near the bottom of things I would want to listen...
Read Now26 2023 July
When Influencer Marketing Goes Predictably Wrong
When a fast fashion retailer often criticized for negative environmental and labor track record wants to recast its brand image, it is not a good...
Read Now30 2022 December
The Most Popular Non-Obvious Stories of 2022 (Based On Reader Feedback)
Based on this combination of quantitative and qualitative data, here is a partial list of some of the most popular stories of the year, based on what my readers shared.
Read Now16 2022 June
How To Archive Yourself In the Digital Age
This article helped me consider the value of discarding that archive so I can move beyond the past version of myself that it commemorates. No doubt it is easier to become a better person when your past self isn't just a resurfaced tweet away.
Read Now09 2022 June
Understanding the Woman-Led Backlash Against the “Lean In” Movement
If you are a professional woman, do you identify with this idea of "leaning in" as the right way to build your career, or do you feel that this expectation that it is your responsibility to assert yourself underestimates the cultural and institutional barriers that stand in your way?
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