09 2006 November
The Best College Admissions Website Ever?
After reading a post on one my favourite marketing blogs, Ypulse – I was recently pointed to the George Mason University admissions website, MasonMetro which...
Read Now08 2006 November
Riya Launches a New Visual Search for Online Retail: Like.com
When I first wrote about visual search more than a year ago, it was all about a new type of search interface that would allow...
Read Now30 2006 October
Idea Bar: Marketing with Soundbombs
In this month’s issued of Wired Magazine, there was a profile of Soundbombs, an innovative new concept designed to merge audio with physical experiences to...
Read Now20 2006 October
Dove's Evolution of Beauty Campaign Goes Viral on YouTube
Dove’s Campaign for Real Beauty has been one of the most talked about campaigns of the year, earning praise from people in the advertising world,...
Read Now11 2006 September
SquareSpace.com Offers an Elegant Solution for "Blogging Evolved"
There is a lot of discussion these days about corporate blogging, with some even suggesting that perhaps blogs should replace corporate sites entirely. While I...
Read Now07 2006 September
ScriptThis.TV Launches a New Online Consumer Generated TV Show
Office comedy is a niche that has been evolving since Scott Adam’s Dilbert cartoons essentially created the genre in 1989. For many people stuck in...
Read Now22 2006 August
A Gallery of Marketing and PR in Second Life
The virtual world has been getting a lot of coverage in the real world these days. Second Life is becoming the new poster child for...
Read Now13 2006 August
Singelringen Promotes "Single Power" As a Way of Living
Everywhere you turn online there is another site that introduces new ways to find that special someone. From personality profiles on eHarmony to focusing on...
Read Now31 2006 July
Eons.com Offers a New Online Community for Boomers 50+
Several weeks ago, I had the chance to speak with Jeff Taylor (founder of Monster.com) about Eons.com, his latest venture launching today. The site is...
Read Now25 2006 July
Yahoo Uses Giants of Advertising to Inspire Agencies
Working in advertising today, at least partially, is about nostalgia. Dreams of making a career in creative ads that the world would be talking about...
Read Now24 2006 July
One Red Paperclip Rides the Long Tail to Mainstream Success
On July 12, 2005, Kyle MacDonald started his One Red Paperclip trading blog with the dream of ultimately trading one red paperclip for a house. ...
Read Now21 2006 June
Wikimapia, Google's Green Summer and Marketing Mashups
Wikimapia is one of the most recent mashups with Google maps getting a lot of love on del.icio.us lately. The site is a global effort...
Read Now05 2006 June
Nikon Uses Flickr to Launch the Nikon Stunning Gallery
When Yahoo acquired Flickr and del.icio.us – the question on most marketers minds was how they would integrate these into profitable networks for advertising without...
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