21 2012 September
SBF: What’s Behind Your Curtain?
Several weeks ago I saw a television special about television (no, that wasn’t a typo!). It was one of those programs where they look at...
Read Now18 2012 August
Airline Asks For Gas Money, Misses Golden Marketing Opportunity
Business is unpredictable, but its amazing how much time is spent in corporate marketing and PR teams trying to anticipate and avoid any sort of...
Read Now23 2012 July
12 Big Trends Transforming The World Of Retail Right Now
Last week I had the chance to deliver a keynote presentation at a merchandising event put on for some of the largest retailers in the...
Read Now17 2012 July
Dollar Shave Club Offers The Cure For Overmarketing
My current razor has three blades, but I am sadly certain that at some point pretty soon that will seem laughably low. The razor blade...
Read Now22 2012 June
10 Signs You May Have An Unhealthy Relationship With Social Media
There is a reason the word "pervasive" is often used right alongside social media. For many of us, the social channels we use to connect...
Read Now05 2012 June
The Importance of Being Fearless
Most of us have a love affair with the big idea. We memorialize and romanticize it. We attend workshops or read books to learn how...
Read Now24 2012 May
Unselfishness: The World's Most Ethical Company & Why Collaboration Works
NOTE: This is an excerpt from Chapter 6 of my new book Likeonomics all about Unselfishness, the 3rd principle of Likeonomics. I hope you enjoy...
Read Now23 2012 May
Relevance: What Canada's Favourite Storyteller Can Teach You About Marketing
NOTE: This is an excerpt from Chapter 5 of my new book Likeonomics all about Relevance, the 2nd principle of Likeonomics. I hope you enjoy...
Read Now21 2012 May
How To Be A Better Entrepreneur, Friend, Parent, Marketer & Human
NOTE FROM ROHIT: Likeonomics is now AVAILABLE – if you read my previous post and decided to wait to buy it because I asked you...
Read Now01 2012 May
Greensurfing – The Rise Of Voluntary Social Media Jealousy
The idea that Facebook causes jealousy isn't new. A study back in 2009 essentially demonstrated that romantic relationships were often suffering from jealousy induced by...
Read Now23 2012 April
The Ultimate Business Question: Are We Having Fun?
This weekend I found myself glued to a two hour piece of promotional television that I usually avoid desperately. The FOX network was having a...
Read Now05 2012 April
How Whiskey Inspired The Making Of Likeonomics
The "fourth best island in the world" (according to National Geographic) isn't warm and rarely sunny. Yet the Isle of Skye is a celebrated part...
Read Now04 2012 March
50 SXSW 2012 Panels Worth Getting Excited About
Here's a sad fact about SXSW – at any given time there are at least 16 other talks, events or meetups that you could be...
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