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Today might be the largest simultaneous social marketing event ever staged – as Live Earth concerts light up stadium stages on 7.5 stages on 7 continents. In case you’re wondering, the "0.5" stage is right here in DC. The concert taking place now is at the American Indian Museum after they offered their venue for … Read more
Launching a site quickly around an idea to claim a first mover advantage is rapidly becoming a mantra for new Web 2.0 startup sites. As new social networks and other types social media tools on websites pop up – many are simply exploring an idea quickly to see if it sticks, and aiming to put … Read more
Almost everyone I know is sharing photos online with family, and some more web savvy families have full groups set up online to correspond with other family members across the world. Over the last few weeks, I have come across several social networks aimed at helping families to communicate with one another. The solutions range … Read more
There is a restaurant in the Washington DC area called Cassatts which is the only location in all of DC where you can get a flat white. For most people that might not mean much, but for anyone who has lived in Australia or New Zealand, the thought of starting a morning without your flat … Read more
In the industry I work in, it’s easy to get overly passionate about all of the new sites emerging every day that fit into this Web2.0 classification the industry has created. The majority of these sites are willing to trade short term revenue for the prospect of building up a user base. New users have … Read more
Yesterday I moderated a panel on user generated content at the Millennials Conference put on by my friends at Digital Media Wire, an event that featured many brands, thinkers and even millennials themselves talking about media and marketing to this new generation of young people. I published two separate summaries of the event, the first … Read more
Last night I had the chance to attend the opening of the Indian Film Festival here in LA, which opened with a film called Provoked featuring Aishwarya Rai and Naveen Andrews. The film tackles the difficult topic of domestic violence and is based on a true story. After watching the story being told and thinking … Read more
Believe it or not, there are many people who don’t know what a mashup is. If you ask those same people about what "fusion" means, most would probably be able to give you a better answer. The reason is that fusion is a concept that has been around a lot longer than mashups, and it’s … Read more
Over the weekend I revisted ShootExperience, a site that has the really interesting premise of getting people together in a single location at a set time to photograph in a community and share images. Describing their mission as "helping people to rediscover their everyday environment and lives through photography," the site has launched the Connective … Read more
Ok, maybe you have … and it just might be Flixster, a social network dedicated to film, actors, Hollywood and movie fans. The obvious question you could be wondering is how it can be "the ultimate" when there are so many other social networks that have been around longer, pull more traffic, have more users … Read more
Non-Obvious Thinking is my upcoming book about the 4 secrets of becoming a non-obvious thinker - coming 09/24!
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
