Audience: Youth/Teens

26 2007 January

Google Celebrates Australia Day With An Aerial Maps Mashup

For those that haven’t been keeping up on their Aussie daily news ticker, today is Australia Day – and to celebrate, Google has launched an...

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26 2007 January

Sneak Preview: Rembrandt TV Ad to Break on Desperate Housewives This Sunday

In a rare move, I am actually posting two days in a row about real client projects (I know, it’s shocking). For those who know...

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18 2007 January

The 5 Reasons Some User Interfaces Suck on Purpose

Once upon a time I used to focus my efforts on helping my clients create great user experiences. I even wrote a Masters level thesis...

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16 2007 January

R-E-S-P-E-C-T: The Secret of Success for "24"

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09 2007 January

Are you Going Beyond Tabasco?

I like my food spicy. The problem is, for most restaurants – it just doesn’t pay to make food really spicy. If it is, a...

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02 2007 January

The Metropolitan Opera's Big Marketing Experiment

This weekend I headed to the movie theater to see A Night at the Museum, and before the film there was preview for the Metropolitan...

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27 2006 December

A Recap of 2006 on Influential Interactive Marketing

Let’s start with a warning … this is the "clip show" post where I recycle a lot of old material so if that causes you...

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22 2006 December

Quantcast Offers Free Audience Data on 20 Million+ Sites

Yesterday I had a chat with Konrad Feldman, one of the co-Founders of a company called Quantcast that quietly launched an online measurement tool about...

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18 2006 December

Deck the Halls with … Duct Tape?

You may not realize it, but duct tape may just be one of the most essential lifestyle products in the United States. What we all...

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20 2006 November

Ideas for Marketing with Fantasy Games Online

On Friday last week, there was a great piece by Julia Beizer in the Washington Post Express about a different category of fantasy games that...

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17 2006 November

Using YouTube to Launch a Global Movement: The Story of Free Hugs

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09 2006 November

The Best College Admissions Website Ever?

After reading a post on one my favourite marketing blogs, Ypulse – I was recently pointed to the George Mason University admissions website, MasonMetro which...

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20 2006 October

Dove's Evolution of Beauty Campaign Goes Viral on YouTube

Dove’s Campaign for Real Beauty has been one of the most talked about campaigns of the year, earning praise from people in the advertising world,...

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