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The Stories Within the Story About Why DeepSeek AI Is Such a Big Deal

Open AI_deepseek

The big AI news of the week was Chinese startup DeepSeek releasing their AI model which seemingly offers similar functionality to ChatGPT. The news has apparently shocked the tech community “popping the US Big Tech bubble” and sent the share prices of several big tech players rocketing downward. This is the story that seems to be getting … Read more

Why The “World’s First” AI-Powered Hotel May Be More Than Fancy Marketing

Otonomus hotel

From the outside the Otonomus Hotel (pun probably intended) doesn’t really look much different from any other spot. The property just had their soft-launch before officially opening in April 2025, declaring themselves the “first true AI-powered hotel in the world.” I can already picture you rolling your eyes. Despite the cringe-worthy marketing hyperbole, there are … Read more

The Non-Obvious Media Platform of the Week: Shelly Palmer Blog

Shelly Palmer blog

Rather than sharing a book recommendation this week, I wanted to switch it up and share a media source that’s particularly timely right now. If you’re not familiar with Shelly Palmer, he is a tech commentator and overall insightful voice on the future of technology. At CES he hosts tours and often offers his own perspective … Read more

The Hottest Innovations and Tech from CES 2025 — Insights from the Ground

CES 2025

I’m very tempted to put together a “best innovations” list from the world’s largest tech trade show. I did one last year and I know that’s probably the biggest thing you want to know about my experience here at CES anyway. CNET, Engadget, WIRED, Tom’s Guide and lots of other tech media have already been releasing their picks for the … Read more

Will Facebook Become a Sad AI-Dominated Graveyard in the Coming Year?

Meta AI users

Facebook announced they are going to get more aggressive with allowing AI-generated users and profiles on Facebook. In a move literally no one was asking for, they announced the shift and one of their senior AI execs at Facebook described their vision this way: “We expect these AIs to actually, over time, exist on our platforms, … Read more

The AI Granny Scambaiter Is Everything We Hope AI Might Become

AI granny scam baiters

The largest mobile operator in the UK clearly has a delicious sense of humor and a life-affirming grasp on the therapeutic benefits of schadenfreude. Especially if that delightful misfortune comes at the expense of people working for scam robocaller networks trying to hustle people out of their money. Daisy, as this “scambaiting Grandma AI” is … Read more

Student Caught Using AI, So His Parents Sued School. This is Why It Matters …

AI classroom

“Parents sue school after son gets punished for using AI on class project.” That’s the short summary of a story trending this week about Massachusetts-based Jennifer and Dale Harris who are suing their son’s school claiming the student handbook “failed to clarify when AI could be used appropriately.” The story is a symbol of a confusing reality … Read more

Adobe Helps Creators Protect Their Work with Digital Content Credentials

Content Credentials

You would expect Adobe, a company that has millions of professional creators using their software tools every day to find ways to support that community. Their newly-announced Content Credentials feature is a way to add metadata specifically to images and video that can certify the rights of the creator. As the challenge of digital rights continues to … Read more

The First Profession to Be Replaced by Robots Could Be … Sports Referees?

Robotic refs

In theory, a robotic referee would never miss a call, show bias or be bribed. It would make decisions instantly and eliminate the sometimes-agonizing wait involved in sports where video replay is used to review and sometimes change a call already made on the field. In other words, the data shows robots would make much better … Read more

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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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