12 2007 February
10 Secrets of Successful Online Community
This past weekend I was moderating a panel at CommunityNext, a smart event focused on everything about online communities coordinated by Noah Kagan. The event...
Read Now09 2007 February
Yahoo! Pipes Offers The Next Evolution of Marketing with RSS
RSS is one of those technologies that has a relatively enigmatic name for a very simple concept. The idea that you can provide a feed...
Read Now05 2007 February
IdeaBar: CGM, the SuperBowl and a New Model for TV Advertising
The Superbowl is the real start to the new year for the advertising industry. Just as the Chinese new year comes on a delay from...
Read Now01 2007 February
The 2007 Marketer's Sneak Preview Guide to SuperBowl Advertising
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz As the days count closer and closer...
Read Now31 2007 January
Chalkvertising: Watch Julian Beever Create One of his 3-D Pavement Drawings
As a follow up to my earlier post about our campaign for Aveeno working with Julian Beever, we just posted a video on YouTube showing...
Read Now29 2007 January
IdeaBar: "Beaconvertising" And New Social Media Phones
This post is not about the iPhone. You might have heard that many people believe the latest innovation from Apple will not only revolutionize the...
Read Now26 2007 January
Google Celebrates Australia Day With An Aerial Maps Mashup
For those that haven’t been keeping up on their Aussie daily news ticker, today is Australia Day – and to celebrate, Google has launched an...
Read Now26 2007 January
Sneak Preview: Rembrandt TV Ad to Break on Desperate Housewives This Sunday
In a rare move, I am actually posting two days in a row about real client projects (I know, it’s shocking). For those who know...
Read Now22 2007 January
Trendspot: Simplicity Marketing from Apple, Nintendo, and UPS
Like anyone else, I find Steve Job’s product launch presentations to be mesmerizing. Apple is certainly getting their mileage out of his typically irresistable keynote...
Read Now16 2007 January
R-E-S-P-E-C-T: The Secret of Success for "24"
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz As just about everyone knows, the season...
Read Now12 2007 January
Airport Security Bins and 10 Other Spots We Need Advertising
Apparently, the latest "innovation" in advertising is offering up ad space on the bottom of those security bins used in every airport. Despite fears that...
Read Now29 2006 December
Top 7 Marketing Trends for 2007
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz As the year comes to a close,...
Read Now27 2006 December
A Recap of 2006 on Influential Interactive Marketing
Let’s start with a warning … this is the "clip show" post where I recycle a lot of old material so if that causes you...
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