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The Non-Obvious Insights Blog.

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Since 2004.

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5 Ideas From CES 2017 That Should Get You Excited

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Hasbro Saves Families, Amazon’s Uber Idea, CES 2017 and Marketing Lessons From Hatchimals

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Glow-In-The-Dark Hair, Secret NYC Trains, Nike’s Anti-Social Ad, and Citibank’s Flawed Strategy

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15 Non-Obvious Business Trends Shaping 2017 (Retail, Consumer, Tech, Marketing, and Media)

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The 15 Best Business Books Of 2016 | Non-Obvious Book Award Winners!

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How To Avoid Getting Burned Out And The Most Important Thing To Buy (And Not Buy) This Black Friday

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How Bernie Sanders Could Replace Trump, Nike’s Big Experiment and Why The Watch Industry Needs Women

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Cocktail Flavored Detergent, How Drones Affect Ownership and The Neuroscience of Trump’s Victory

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4 Stories That Explain The US Election (No Matter Who You Hate) & Other Non-Obvious Insights

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Google’s Touchscreen Whiteboard, Sweden’s Brilliant Tax Break and Honda 3D Prints An Electric Minivan

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Lessons From Japan’s Richest Man, Chilean Startup Culture and a 3D Printer With Artificial Intelligence

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Yoga Backlash, IMAX Announces VR Centers & How To Get Verified On Twitter

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

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The Non-Obvious Insights Newsletter
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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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